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~subject:"Business model"
~subject:"Marketingmanagement"
~subject:"Customer value"
~isPartOf:"Journal of the Academy of Marketing Science"
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Search: subject_exact:"Service-dominant logic"
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Service-Dominant Logic
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Service-dominant logic
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Journal of the Academy of Marketing Science
Industrial marketing management : the international journal for industrial and high-tech firms
12
Journal of business research : JBR
10
Marketing theory
9
Journal of service management
7
International journal of contemporary hospitality management
5
The service industries journal
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Service-orientierte Geschäftsmodelle : erfolgreich umsetzen
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AMS review : official publication of the Academy of Marketing Science
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European Sport management quarterly : ESMQ
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International journal of hospitality management
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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Marketing : ZFP ; journal of research and management
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The journal of services marketing
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Tourism management : research, policies, practice
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Australasian marketing journal
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European business review : EBR ; the official journal of the International Management Centres, Europe
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European journal of marketing
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
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Journal of business market management : JBM
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Managing service quality : MSQ ; an international journal
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Markenkommunikation und Beziehungsmarketing
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Springer Gabler Research
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Asian journal of business and accounting : AJBA
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Business & information systems engineering : BISE ; the international journal of Wirtschaftsinformatik
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Business Development and Economic Governance in Southeastern Europe : 13th International Conference on the Economies of the Balkan and Eastern European Countries (EBEEC), Pafos, Cyprus, 2021
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1
B2B relationship calculus : quantifying resource effects in service-dominant logic
DeLeon, Anthony J.
;
Chatterjee, Sharmila C.
- In:
Journal of the Academy of Marketing Science
45
(
2017
)
3
,
pp. 402-427
Persistent link: https://www.econbiz.de/10011685005
Saved in:
2
Business models as service strategy
Wieland, Heiko
;
Hartmann, Nathaniel N.
;
Vargo, Stephen L.
- In:
Journal of the Academy of Marketing Science
45
(
2017
)
6
,
pp. 925-943
Persistent link: https://www.econbiz.de/10011779549
Saved in:
3
Value co-creation : concept and measurement
Ranjan, Kumar Rakesh
;
Read, Stuart
- In:
Journal of the Academy of Marketing Science
44
(
2016
)
3
,
pp. 290-315
Persistent link: https://www.econbiz.de/10011489053
Saved in:
4
Exploring value propositions and service innovation : a service-dominant logic study
Skålén, Per
;
Gummerus, Johanna
;
Koskull, Catharina von
; …
- In:
Journal of the Academy of Marketing Science
43
(
2015
)
2
,
pp. 137-158
Persistent link: https://www.econbiz.de/10010504693
Saved in:
5
Critical service logic : making sense of value creation and co-creation
Grönroos, Christian
;
Voima, Päivi
- In:
Journal of the Academy of Marketing Science
41
(
2013
)
2
,
pp. 133-150
Persistent link: https://www.econbiz.de/10009736682
Saved in:
6
The evolving brand logic : a service-dominant logic perspective
Merz, Michael A.
;
He, Yi
;
Vargo, Stephen L.
- In:
Journal of the Academy of Marketing Science
37
(
2009
)
3
,
pp. 328-344
Persistent link: https://www.econbiz.de/10003900709
Saved in:
7
The service-dominant logic and a hierarchy of operant resources : developing masterful operant resources and implications for marketing strategy
Madhavaram, Sreedhar
;
Hunt, Shelby D.
- In:
Journal of the Academy of Marketing Science
36
(
2008
)
1
,
pp. 67-82
Persistent link: https://www.econbiz.de/10003679879
Saved in:
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