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person:"Vargo, Stephen L."
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Dienstleistung
15
Services
13
Marketing theory
8
Marketingtheorie
8
Service-Dominant Logic
8
Service-dominant logic
8
Betriebliche Wertschöpfung
6
Value creation
6
Product
5
Produkt
5
Beziehungsmarketing
4
Dienstleistungsmarketing
4
Relationship marketing
4
Services marketing
4
Theorie
4
Theory
4
Criticism
3
Customer integration
3
History of economic thought
3
Kritik
3
Kundenintegration
3
Ökonomische Ideengeschichte
3
Business network
2
Co-creation
2
Dienstleistungssektor
2
Innovation
2
Kundenmanagement
2
Marketing
2
Service industry
2
Unternehmensnetzwerk
2
Barter economy
1
Context
1
Customer service
1
Dienstleistungsmanagement
1
Ecosystems theory
1
Environment
1
Forschung
1
Institutions
1
Kundenorientierung
1
Kundenservice
1
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11
Aufsatz in Zeitschrift
11
Aufsatz im Buch
2
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Collection of articles of several authors
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Sammelwerk
2
Aufsatzsammlung
1
Handbook
1
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English
14
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Vargo, Stephen L.
Bruhn, Manfred
90
Corsten, Hans
70
Gössinger, Ralf
45
Meffert, Heribert
36
Edvardsson, Bo
27
Görg, Holger
27
Haller, Sabine
27
Stauss, Bernd
27
Mukherjee, Arpita
25
Hadwich, Karsten
23
Meyer, Anton
21
Kleinaltenkamp, Michael
20
Gustafsson, Anders
19
Mattoo, Aaditya
19
Serafica, Ramonette B.
19
Witell, Lars
19
Fließ, Sabine
18
Gallouj, Fai͏̈z
18
Bitner, Mary Jo
17
Kowalkowski, Christian
17
Grönroos, Christian
16
Zeithaml, Valarie A.
15
Rubalcaba-Bermejo, Luis
14
Debaere, Peter
13
Eichengreen, Barry
13
Gebauer, Heiko
13
Gupta, Poonam
13
Hoekman, Bernard M.
13
Raff, Horst
13
Amiti, Mary
12
Berry, Leonard L.
12
Bullinger, Hans-Jörg
12
Ganz, Walter
12
Krenz, Astrid
12
Lusch, Robert F.
12
Miles, Ian D.
12
Parasuraman, A.
12
Bogliacino, Francesco
11
Hipp, Christiane
11
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European journal of marketing : EJM
3
Marketing theory
2
Am Puls wirtschaftlicher Entwicklung : Dienstleistungstrends
1
European management journal
1
Handbook of service science ; [Vol. 1]
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Information systems and e-business management : ISeB
1
Journal of business research : JBR
1
Journal of macromarketing : examining the interactions among markets, marketing, and society
1
The journal of services marketing
1
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ECONIS (ZBW)
15
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15
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1
The SAGE handbook of service-dominant logic
Vargo, Stephen L.
(
ed.
);
Lusch, Robert F.
(
ed.
); …
-
2019
Persistent link: https://www.econbiz.de/10012040756
Saved in:
2
Fostering a trans-disciplinary perspectives of service ecosystems
Lusch, Robert F.
;
Vargo, Stephen L.
;
Gustafsson, Anders
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 2957-2963
Persistent link: https://www.econbiz.de/10011507855
Saved in:
3
Extending the context of service : from encounters to ecosystems
Akaka, Melissa Archpru
;
Vargo, Stephen L.
- In:
The journal of services marketing
29
(
2015
)
6/7
,
pp. 453-462
Persistent link: https://www.econbiz.de/10011418340
Saved in:
4
Technology as an operant resource in service (eco)systems
Akaka, Melissa Archpru
;
Vargo, Stephen L.
- In:
Information systems and e-business management : ISeB
12
(
2014
)
3
,
pp. 367-384
Persistent link: https://www.econbiz.de/10010392569
Saved in:
5
Alternative Logiken für Dienstleistungen : von hybriden Systemen zu Serviceökosystemen
Vargo, Stephen L.
;
Lusch, Robert F.
;
Horbel, Chris
; …
- In:
Am Puls wirtschaftlicher Entwicklung : Dienstleistungstrends
,
(pp. 137-153)
.
2011
Persistent link: https://www.econbiz.de/10008908803
Saved in:
6
Contextualization and value-in-context : how context frames exchange
Chandler, Jennifer D.
;
Vargo, Stephen L.
- In:
Marketing theory
11
(
2011
)
1
,
pp. 35-49
Persistent link: https://www.econbiz.de/10008988885
Saved in:
7
On marketing theory and service-dominant logic : connecting some dots
Vargo, Stephen L.
- In:
Marketing theory
11
(
2011
)
1
,
pp. 1-8
Persistent link: https://www.econbiz.de/10008988892
Saved in:
8
From micro to macro : stakeholders and institutions
Vargo, Stephen L.
- In:
Journal of macromarketing : examining the interactions …
31
(
2011
)
2
,
pp. 125-128
Persistent link: https://www.econbiz.de/10009154844
Saved in:
9
Stepping aside and moving on : a rejoinder to a rejoinder
Vargo, Stephen L.
;
Lusch, Robert F.
- In:
European journal of marketing : EJM
45
(
2011
)
7/8
,
pp. 1319-1321
Persistent link: https://www.econbiz.de/10009267010
Saved in:
10
Service-dominant logic : a rejoinder to Lusch and Vargo's reply
O'Shaughnessy, John
;
O'Shaughnessy, Nicholas Jackson
- In:
European journal of marketing : EJM
45
(
2011
)
7/8
,
pp. 1310-1318
Persistent link: https://www.econbiz.de/10009267013
Saved in:
11
Service-dominant logic : a necessary step
Lusch, Robert F.
;
Vargo, Stephen L.
- In:
European journal of marketing : EJM
45
(
2011
)
7/8
,
pp. 1298-1309
Persistent link: https://www.econbiz.de/10009267015
Saved in:
12
It's all B2B … and beyond : toward a systems perspective of the market
Vargo, Stephen L.
;
Lusch, Robert F.
- In:
Industrial marketing management : the international …
40
(
2011
)
2
,
pp. 181-187
Persistent link: https://www.econbiz.de/10008934076
Saved in:
13
Advancing service science with service-dominant logic : clarifications and conceptual development
Vargo, Stephen L.
;
Lusch, Robert F.
;
Akaka, Melissa Archpru
-
2010
Persistent link: https://www.econbiz.de/10003968697
Saved in:
14
On value and value co-creation : a service systems and service logic perspective
Vargo, Stephen L.
;
Maglio, Paul P.
;
Akaka, Melissa Archpru
- In:
European management journal
26
(
2008
)
3
,
pp. 145-152
Persistent link: https://www.econbiz.de/10003743831
Saved in:
15
The service-dominant logic of marketing : dialog, debate, and directions
Lusch, Robert F.
(
ed.
);
Vargo, Stephen L.
(
contributor
)
-
2006
Persistent link: https://www.econbiz.de/10003082068
Saved in:
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