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~subject:"Marketing management"
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Page, Albert L.
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The journal of product innovation management : an international publication of the Product Development & Management Association
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Redesigning product lines with conjoint analysis : how Sunbeam does it
Page, Albert L.
- In:
The journal of product innovation management : an …
4
(
1987
)
2
,
pp. 120-137
Persistent link: https://www.econbiz.de/10001045984
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