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isPartOf:"Qualitative market research : an international journal"
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Social Marketing
5
Social marketing
5
Consumer behaviour
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Alcohol consumption
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Alkoholkonsum
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Behavioral change
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Großbritannien
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Hong Kong
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Arroyo, Pilar
1
Blázquez, Juan José
1
Carrete, Lorena
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Chan, Kara
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Chang, Hao-chieh
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Díaz, Estrella
1
Eadie, Douglas
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Kubacki, Krzysztof
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Logie-MacIver, Liz
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Martín-Consuegra, David
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Molina, Arturo
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Qualitative market research : an international journal
Journal of Social Marketing
92
Journal of social marketing : JSOCM
44
Apas Papers
42
International review on public and non-profit marketing
39
Journal of business research : JBR
37
Journal of nonprofit & public sector marketing
34
Health marketing quarterly
33
Journal of marketing management : MM
32
The SAGE handbook of social marketing
25
International journal of nonprofit and voluntary sector marketing
21
Journal of macromarketing : examining the interactions among markets, marketing, and society
16
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
15
Social marketing and behaviour change : models, theory and applications
15
Australasian marketing journal
14
European journal of marketing : EJM
14
Journal of advertising : official publication of the American Academy of Advertising
14
Social marketing for public health : global trends and success stories
14
Journal of marketing management : JMM ; journal of the Academy of Marketing
13
Macro-social marketing insights : systems thinking for wicked problems
13
Working paper / National Bureau of Economic Research, Inc.
12
Contemporary issues in social marketing
11
Psychology & marketing
11
Segmentation in social marketing : process, methods and application
11
European Journal of Marketing
10
International Review on Public and Nonprofit Marketing
10
SpringerLink / Bücher
10
Strategic Direction
10
International journal of nonprofit & voluntary sector marketing
9
Stakeholder involvement in social marketing : challenges and approaches to engagement
9
Broadening cultural horizons in social marketing : comparing case studies from Asia-Pacific
8
Journal of macromarketing
8
Europäische Hochschulschriften / 5
7
Journal of business ethics : JOBE
7
Journal of consumer behaviour : an international research review
7
Journal of marketing communications
7
Marketing Intelligence & Planning
7
NBER Working Paper
7
NBER working paper series
7
The Sage library in marketing
7
The journal of services marketing
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1
Social marketing to improve healthy dietary decisions : insights from a qualitative study in Mexico
Carrete, Lorena
;
Arroyo, Pilar
- In:
Qualitative market research : an international journal
17
(
2014
)
3
,
pp. 239-263
Persistent link: https://www.econbiz.de/10010389556
Saved in:
2
Female students' drinking seen through collages and diaries
Siemieniako, Dariusz
;
Kubacki, Krzysztof
- In:
Qualitative market research : an international journal
16
(
2013
)
3
,
pp. 296-314
Persistent link: https://www.econbiz.de/10009765590
Saved in:
3
Advertising to Chinese youth : a study of public service ads in Hong Kong
Chan, Kara
;
Chang, Hao-chieh
- In:
Qualitative market research : an international journal
16
(
2013
)
4
,
pp. 421-435
Persistent link: https://www.econbiz.de/10010127849
Saved in:
4
Are the non-governmental organizations' web sites effective?
Díaz, Estrella
;
Blázquez, Juan José
;
Molina, Arturo
; …
- In:
Qualitative market research : an international journal
16
(
2013
)
4
,
pp. 370-392
Persistent link: https://www.econbiz.de/10010127856
Saved in:
5
Using qualitative methodologies to understand behaviour change
Logie-MacIver, Liz
;
Piacentini, Maria
;
Eadie, Douglas
- In:
Qualitative market research : an international journal
15
(
2012
)
1
,
pp. 70-86
Persistent link: https://www.econbiz.de/10009503723
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