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~isPartOf:"Journal of economic theory"
~isPartOf:"Corporate reputation review : an international journal"
~subject:"Brand management"
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Journal of economic theory
Corporate reputation review : an international journal
Journal of business research : JBR
9
International journal of hospitality management
4
Journal of business strategy
4
Journal of retailing and consumer services
4
The journal of brand management : an international journal
4
Corporate reputation review
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Global business & economics review
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Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of industrial organization
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Journal of business ethics : JOBE
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Journal of international trade & commerce
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Journal of the Academy of Marketing Science
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Journal of wine economics
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ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
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Asia Pacific : journal of human resources
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Asia-Pacific journal of business administration
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Business power : creating new wealth from IP assets
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Commodity Marketing : Grundlagen, Besonderheiten, Erfahrungen
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Contemporary thoughts on corporate branding and corporate identity management
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European business review
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University reputation, brand attachment and brand personality as antecedents of student loyalty : a study in higher education context
Kaushal, Vikrant
;
Ali, Nurmahmud
- In:
Corporate reputation review : an international journal
23
(
2020
)
4
,
pp. 254-266
Persistent link: https://www.econbiz.de/10012404595
Saved in:
2
Toward a conceptual model for determining CEO brand equity
Cottan-Nir, Osnat
- In:
Corporate reputation review : an international journal
22
(
2019
)
4
,
pp. 121-133
Persistent link: https://www.econbiz.de/10012133011
Saved in:
3
Communicating a made-in-America brand : country-of-origin messaging strategies in the US home furnishings industry
Zatepilina-Monacell, Olga
- In:
Corporate reputation review : an international journal
17
(
2014
)
2
,
pp. 157-168
Persistent link: https://www.econbiz.de/10010383339
Saved in:
4
Mega-event and country co-branding : image shifts, transfers and reputational impacts
Heslop, Louise A.
;
Nadeau, John
;
O'Reilly, Norm
; …
- In:
Corporate reputation review : an international journal
16
(
2013
)
1
,
pp. 7-33
Persistent link: https://www.econbiz.de/10009741997
Saved in:
5
The role of corporate communications in developing a corporate brand image and reputation in Mauritius
Hawabhay, Bharati Bina
;
Abratt, Russell
;
Peters, Mark
- In:
Corporate reputation review : an international journal
12
(
2009/10
)
1
,
pp. 3-20
Persistent link: https://www.econbiz.de/10003849776
Saved in:
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