//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
type:"article"
~subject:"Markenimage"
~person:"Hussain, Shahzeb"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Social prestige"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Markenimage
Brand image
2
Brand management
2
Celebrity endorsement
2
Celebrity-Werbung
2
Consumer behaviour
2
Corporate reputation
2
Firmenimage
2
Konsumentenverhalten
2
Markenführung
2
Reputation
2
Advertising
1
Advertising credibility
1
Advertising effects
1
Advertising image
1
Attitude towards brand
1
Attitude towards corporation
1
Brand credibility
1
Brand reputation
1
Celebrity negative publicity
1
Celebrity trust
1
Cognition
1
Cognitive and affective dimensions
1
Confidence
1
Corporate credibility
1
Corporate image
1
Credibility
1
Glaubwürdigkeit
1
Kognition
1
Moderators
1
Public opinion
1
Public relations
1
Vertrauen
1
Werbewirkung
1
Werbung
1
Öffentliche Meinung
1
Öffentlichkeitsarbeit
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Hussain, Shahzeb
Foroudi, Pantea
8
Melewar, T. C.
6
Bang, Nguyen
5
Becker, Kip
4
Foroudi, Mohammad Mahdi
4
Gupta, Suraksha
3
Abimbola, Temi
2
Giraldi, Janaina de Moura Engracia
2
Hemsley-Brown, Jane
2
Kitchen, Philip J.
2
Lee, Jung Wan
2
Mariutti, Fabiana Gondim
2
Nobre, Helena
2
Schamel, Günter
2
Abdul Aziz Azdel
1
Abiodun, Abolaji Joachim
1
Adapa, Sujana
1
Adeyemi, Kenneth Sola
1
Adomako, Samuel
1
Aguenaou, Samir
1
Ahmad, Alaeddin Mohammad Khalaf
1
Ahmadi, Arash
1
Ahn, Jiseon
1
Al-Mamun, Abdullah
1
Alcalá Agulló, Francisco
1
Ali, Nurmahmud
1
Almeida, Maria da Graça Marques Casimiro
1
Alsubaie, Haya
1
Alwi, Sharifah
1
Amor, Mohamed Amine
1
Aparicio, Gloria
1
Arantola, Noora
1
Ardyan, Elia
1
Ariningsih, Endah Pri
1
Armenakyan, Anahit
1
Arnold, Mark J.
1
Astous, Alain d'
1
Ataei, Afsoon
1
Baek, Hyungshin
1
more ...
less ...
Published in...
All
Corporate reputation review
1
European business review
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Examining the effects of celebrity negative publicity on attitude to, and reputation of, brand and corporation, directly and based on moderating factors
Hussain, Shahzeb
;
Pascaru, Olga
;
Priporas, Constantinos …
- In:
European business review
35
(
2023
)
4
,
pp. 469-499
Persistent link: https://www.econbiz.de/10014314539
Saved in:
2
Understanding celebrity trust and its effects on other credibility and image constructs : a qualitative approach
Hussain, Shahzeb
;
Melewar, T. C.
;
Priporas, …
- In:
Corporate reputation review
24
(
2021
)
4
,
pp. 247-262
Persistent link: https://www.econbiz.de/10012666334
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->