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~isPartOf:"Information systems research : ISR"
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Web 2.0 technologies
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Web 2.0-Technologien
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Social Web
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Viral marketing
3
Virales Marketing
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Online-Marketing
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Information systems research : ISR
SpringerLink / Bücher
63
HMD : Praxis der Wirtschaftsinformatik
26
I-KNOW '08 and I-MEDIA '08 : International Conferences on Knowledge Management and New Media Technology ; conference proceedings ; [Graz, Austria, September 3 - 5, 2008]
23
Wissensmanagement : das Magazin für Digitalisierung, Vernetzung und Collaboration
23
Online-PR im Web 2.0 : Fallbeispiele aus Wirtschaft und Politik
15
Psychology & marketing
14
Social Media im Personalmarketing : erfolgreich in Netzwerken kommunizieren
13
Cutting-edge social media approaches to business education : teaching with LinkedIn, Facebook, Twitter, Second Life, and blogs
12
Enterprise 2.0 - die digitale Revolution der Unternehmenskultur : warum Personalmanager jetzt gefordert sind
12
International journal of information technology and management : IJITM
12
Research
12
Social Software in Unternehmen
11
Enterprise 2.0 - Die Kunst, loszulassen
10
Enterprise 2.0 - die Kunst, loszulassen
10
Enterprise Social Networks : Erfolgsfaktoren für die Einführung und Nutzung - Grundlagen, Praxislösungen, Fallbeispiele
10
International journal of market research : JMRS ; the journal of the Market Research Society
10
Journal of business research : JBR
10
Journal of organizational computing and electronic commerce
10
Springer eBook Collection
10
Web 2.0 : neue Perspektiven für Marketing und Medien
10
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
9
Journal of travel and tourism marketing
9
Management information systems : mis quarterly
9
Management science : journal of the Institute for Operations Research and the Management Sciences
9
Premier reference source
9
Public choice
9
Virtual enterprises communities & social networks : Workshop GeNeMe '10 - Gemeinschaften in Neuen Medien, TU Dresden, 07./08.10.2010
9
Wettbewerbsfaktor Business Software : Prozesse erfolgreich mit Software optimieren ; Berichte aus der Praxis
9
ZEW discussion papers
9
Journal of knowledge management
8
Journal of management information systems : JMIS
8
Kultur 2.0 : neue Web-Strategien für das Kulturmanagement im Zeitalter von Social Media
8
The learning organization : TLO ; the international journal of critical studies in organizational learning
8
Virtual enterprises, communities & social networks : Workshop GeNeMe '11 - Gemeinschaften in Neuen Medien, TU Dresden, 07./08.09.2011 ; [eingebunden in die Gesamttagung "Wissens-Gemeinschaften 2011"]
8
International journal of internet marketing and advertising : IJIMA
7
International journal of knowledge management : IJKM ; an official publication of the Information Resources Management Association
7
Knowledge networks : the social software perspective
7
Social media listening and monitoring for business applications
7
Technological forecasting & social change : an international journal
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ECONIS (ZBW)
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1
Using user- and marketer-generated content for box office revenue prediction : differences between microblogging and third-party platforms
Song, Tingting
;
Huang, Jinghua
;
Tan, Yong
;
Yu, Yifan
- In:
Information systems research : ISR
30
(
2019
)
1
,
pp. 191-203
Persistent link: https://www.econbiz.de/10012038218
Saved in:
2
Tigerblood : newspapers, blogs, and the founding of information technology firms
Greenwood, Brad N.
;
Gopal, Anand
- In:
Information systems research : ISR
26
(
2015
)
4
,
pp. 812-828
Persistent link: https://www.econbiz.de/10011420843
Saved in:
3
How to attract and retain readers in enterprise blogging?
Singh, Param Vir
;
Sahoo, Nachiketa
;
Mukhopadhyay, Tridas
- In:
Information systems research : ISR
25
(
2014
)
1
,
pp. 35-52
Persistent link: https://www.econbiz.de/10010355242
Saved in:
4
Distinction and status production on user-generated content platforms : using Bourdieu's theory of cultural production to understand social dynamics in online fields
Levina, Natalia
;
Arriaga, Manuel
- In:
Information systems research : ISR
25
(
2014
)
3
,
pp. 468-488
Persistent link: https://www.econbiz.de/10010469118
Saved in:
5
Blog, blogger, and the firm : can negative employee posts lead to positive outcomes?
Aggarwala, Rohit T.
;
Gopal, Ram
;
Sankaranarayanan, Ramesh
; …
- In:
Information systems research : ISR
23
(
2012
)
2
,
pp. 306-322
Persistent link: https://www.econbiz.de/10009565700
Saved in:
6
Music blogging, online sampling, and the long tail
Dewan, Sanjeev
;
Ramaprasad, Jui
- In:
Information systems research : ISR
23
(
2012
)
3/2/2
,
pp. 1056-1067
Persistent link: https://www.econbiz.de/10009656973
Saved in:
7
Putting money where the mouths are : the relation between venture financing and electronic word-of-mouth
Aggarwal, Rohit
;
Gopal, Ram
;
Gupta, Alok
;
Singh, Harpreet
- In:
Information systems research : ISR
23
(
2012
)
3/2/2
,
pp. 976-992
Persistent link: https://www.econbiz.de/10009656986
Saved in:
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