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person:"Kotouc, Alexander Johannes"
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Kotouc, Alexander Johannes
Chernev, Alexander
10
Fisher, Marshall L.
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Hübner, Alexander
8
Kök, A. Gürhan
7
Rudolph, Thomas
7
Rusmevichientong, Paat
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Topaloğlu, Hüseyin
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Journal of retailing and consumer services
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Theoretische Fundierung und praktische Relevanz der Handelsforschung
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ECONIS (ZBW)
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What constitues a "good assortment"? : a scale for measuring consumers' perceptions of an assortment offered in a grocery category
Bauer, Johannes C.
;
Kotouc, Alexander Johannes
; …
- In:
Journal of retailing and consumer services
19
(
2012
)
1
,
pp. 11-26
Persistent link: https://www.econbiz.de/10009507911
Saved in:
2
Konsumentenreaktionen auf eine Sortimentsreduktion
Rudolph, Thomas
;
Kotouc, Alexander Johannes
- In:
Theoretische Fundierung und praktische Relevanz der …
,
(pp. 169-192)
.
2007
Persistent link: https://www.econbiz.de/10003468094
Saved in:
3
Konsumentenreaktionen auf eine Sortimentsreduktion : Auswirkungen auf Wahrnehmung, Einstellung und Kaufverhalten
Kotouc, Alexander Johannes
-
2006
Persistent link: https://www.econbiz.de/10003389344
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