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~subject:"Industrie"
~language:"eng"
~type_genre:"Case study"
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Learning about customers : managing B2B alliances between small technology startups and industry leaders
Perez, Lourdes
;
Whitelock, Jeryl
;
Florin, Juan M.
- In:
European journal of marketing : EJM
47
(
2013
)
3/4
,
pp. 431-462
Persistent link: https://www.econbiz.de/10009733025
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2
Risk appraisal and venture capital in high technology new ventures
Reid, Gavin C.
;
Smith, Julia A.
-
2008
Persistent link: https://www.econbiz.de/10003384008
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