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subject:"Sportveranstaltung"
~person:"Limbu, Yam B."
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Sportveranstaltung
Behavioral Intentions
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Consumer behaviour
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Customer satisfaction
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Football
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Fußball
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Higher education institution
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Hochschule
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Konsumentenverhalten
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Kundenzufriedenheit
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Spectator Satisfaction
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Sport event
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Sportmarketing
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Limbu, Yam B.
Ours, Jan C. van
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Maennig, Wolfgang
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Feddersen, Arne
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Gruber, Daniel
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Grötzinger, André
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Matheson, Victor A.
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Reade, J. James
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Große Lefert, Hendrik
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International journal of management and marketing research : IJMMR
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ECONIS (ZBW)
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How does the stadium atmosphere at a college football game affect behavioral intentions across gender lines? The mediating role of spectators satisfaction
Jensen, Richard W.
;
Limbu, Yam B.
;
Choi, Jeonghwan
- In:
International journal of management and marketing …
9
(
2016
)
2
,
pp. 41-58
Persistent link: https://www.econbiz.de/10011618307
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