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~subject:"Sportmarketing"
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Journal of advertising research
Sport marketing quarterly : preferred journal of the Sport Marketing Association
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International journal of sport management and marketing : IJSMM
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European Sport management quarterly : ESMQ
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International journal of sports marketing & sponsorship
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Journal of sport management : the official journal of the North American Society of Sport Management
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Journal of sports economics
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Marketing im Sport : Grundlagen, Trends und internationale Perspektiven des modernen Sportmarketing
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Strategies in sports marketing : technologies and emerging trends
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The journal of business & industrial marketing
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An Elgar research collection
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Applied economics
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International journal of advertising : the quarterly review of marketing communications
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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Journal of vacation marketing : an international journal
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of travel and tourism marketing
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Management und Marketing im Sport : betriebswirtschaftliche Grundlagen und Anwendungen der Sportökonomie
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How much is too much? : the collective impact of repetition and position in multi-segment sports broadcast
Jeong, Yongick
;
Tran, Hai L.
;
Zhao, Xinshu
- In:
Journal of advertising research
52
(
2012
)
1
,
pp. 87-101
Persistent link: https://www.econbiz.de/10009548160
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