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subject:"Relationship marketing"
~type_genre:"Aufsatz in Zeitschrift"
~isPartOf:"Journal of customer behaviour"
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Journal of customer behaviour
International journal of sports marketing & sponsorship
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European Sport management quarterly : ESMQ
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Journal of sport management : the official journal of the North American Society of Sport Management
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Sport management review
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International journal of sport management and marketing : IJSMM
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Sport marketing quarterly : preferred journal of the Sport Marketing Association
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Journal of strategic marketing
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Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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Journal of promotion management : JPM
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Journal of retailing and consumer services
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Fans' brand commitment to basketball teams : establishing the validity and reliability of a new multidimensional scale
Shuv-Ami, Avichai
;
Thrassou, Alkis
;
Vrontis, Demetris
- In:
Journal of customer behaviour
14
(
2015
)
4
,
pp. 311-329
Persistent link: https://www.econbiz.de/10011551003
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