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~isPartOf:"Journal of travel research : a quarterly publication of the Travel and Tourism Research Association"
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Search: subject_exact:"Standortmarketing"
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Place marketing
6
Standortmarketing
6
Tourism marketing
5
Tourismusmarketing
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Brand image
4
Brand management
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Markenführung
4
Markenimage
4
City marketing
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Stadtmarketing
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Customer satisfaction
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Destination management
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Destinationsmanagement
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Holiday behaviour
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Urlaubsverhalten
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place attachment
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place brand
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place branding
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Beziehungsmarketing
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Herkunftsbezeichnung
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Markenartikel
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Relationship marketing
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Sydney
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brand experience
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community satisfaction
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customer-based place brand equity (CBPBE)
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destination brand
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destination brand loyalty
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destination brand-building behaviors
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destination branding
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downtown brand
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habitus
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Beckman, Eric
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Campelo, Adriana
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Chen, Ning
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Dwyer, Larry M.
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Gnoth, Juergen
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
Europäische Hochschulschriften / 5
18
Journal of business research : JBR
18
Branded spaces : experience enactments and entanglements
13
Handbook on place branding and marketing
13
Journal of marketing management : MM
12
SpringerLink / Bücher
12
Tourism management : research, policies, practice
10
Springer eBook Collection
9
The journal of product & brand management
8
Lebensqualität und Standortattraktivität : Kultur, Mobilität und regionale Marken als Erfolgfaktoren
7
Marketing theory
7
Sonderheft / Institut für Wirtschaftsforschung Halle
7
StadtLandMarke : strategische Markenführung als Erfolgsfaktor im Location-Branding
7
Städte und Regionen im Standortwettbewerb : neue Tendenzen, Auswirkungen und Folgerungen für die Politik
7
The marketing review
7
Wirtschaftspolitische Blätter
7
International review on public and non-profit marketing
6
Journal of state taxation
6
Journal of travel and tourism marketing
6
Strategic place branding methodologies and theory for tourist attraction
6
The journal of brand management : an international journal
6
Urban events, place branding and promotion : place event marketing
6
Wirtschaftspolitik und Wirtschaftsförderung auf kommunaler Ebene : theoretische Analysen und praktische Beispiele
6
Working paper / National Bureau of Economic Research, Inc.
6
Diskussionspapier / Technische Universität Ilmenau, Institut für Volkswirtschaftslehre
5
Edition StadtWirtschaft
5
INEF-Report
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Ifo-Schnelldienst
5
Kieler Diskussionsbeiträge
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Regionalwirtschaft : global denken, lokal und regional handeln
5
Standortwettbewerb und Tourismus : regionale Erfolgsstrategien
5
The annals of regional science : an international journal of urban, regional and environmental research and policy ; official journal of the Western Regional Science Association
5
Beiträge von AbsolventInnen des MCI Tourismus zu Entrepreneurship, Marketing und Destinationsmanagement
4
Berichte und Gutachten / Deutsches Institut für Entwicklungspolitik, DIE
4
Clusters, networks, and innovation
4
Discussion paper series / IZA
4
Forschung aktuell
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Forschungs- und Sitzungsberichte der ARL
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Ifo-Dresden-Studien
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ECONIS (ZBW)
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1
Customer-based place brand equity and tourism : a regional identity perspective
Bose, Sunny
;
Pradhan, Sudeepta
;
Bashir, Makhmoor
;
Roy, …
- In:
Journal of travel research : a quarterly publication of …
61
(
2022
)
3
,
pp. 511-527
Persistent link: https://www.econbiz.de/10012880233
Saved in:
2
The elusive destination brand and the ATLAS wheel of place brand management
Kavaratzis, Mihalis
;
Hatch, Mary Jo
- In:
Journal of travel research : a quarterly publication of …
60
(
2021
)
1
,
pp. 3-15
Persistent link: https://www.econbiz.de/10012425161
Saved in:
3
Residents' place satisfaction and place attachment on destination brand-building behaviors : conceptual and empirical differentiation
Chen, Ning
;
Dwyer, Larry M.
- In:
Journal of travel research : a quarterly publication of …
57
(
2018
)
8
,
pp. 1026-1041
Persistent link: https://www.econbiz.de/10011938060
Saved in:
4
An exploratory study of residents’ perception of place image : the case of Kavala
Stylidis, Dimitrios
;
Sit, Jason
;
Biran, Avital
- In:
Journal of travel research : a quarterly publication of …
55
(
2016
)
5
,
pp. 659-674
Persistent link: https://www.econbiz.de/10011486278
Saved in:
5
Sense of place : the importance for destination branding
Campelo, Adriana
;
Aitken, Robert
;
Thyne, Maree
;
Gnoth, …
- In:
Journal of travel research : a quarterly publication of …
53
(
2014
)
2
,
pp. 154-166
Persistent link: https://www.econbiz.de/10010254360
Saved in:
6
The impact of brand experience on downtown success
Beckman, Eric
;
Kumar, Archana
;
Kim, Youn-kyung
- In:
Journal of travel research : a quarterly publication of …
52
(
2013
)
5
,
pp. 646-658
Persistent link: https://www.econbiz.de/10009791042
Saved in:
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