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~person:"Evanschitzky, Heiner"
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Beziehungsmarketing
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Consumer behaviour
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Customer satisfaction
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Konsumentenverhalten
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Kundenzufriedenheit
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Relationship marketing
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Switching behaviour
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Switching costs
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Business-to-business marketing
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Buyer-seller relationships
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Customer retention management
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Dienstleistungsqualität
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Einzelhandel
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Hierarchical linear modeling
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Lieferantenmanagement
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Loyalty
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Meta-Analyse
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Prospect Theory
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Prospect theory
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Purchase behavior
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Relational switching costs
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Retail trade
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Evanschitzky, Heiner
Biglaiser, Gary
13
Stenbacka, Rune
13
Klemperer, Paul
10
Blut, Markus
8
Crémer, Jacques
8
Grzybowski, Lukasz
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Matthews, Kent
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Siciliani, Paolo
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Dobos, Gergely
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Fang, Hanming
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Heiss, Florian
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Hunt, Stefan
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Karlsson, Martin
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Ziebarth, Nicolas R.
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Atal, Juan Pablo
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Beckert, Walter
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Bernard, Andrew B.
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Collin-Dufresne, Pierre
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Cutler, David M.
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Degryse, Hans
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Gabrielsen, Tommy Staahl
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Lamiraud, Karine
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Lincoln, Bryan
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Maicas, Juan Pablo
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Metge, Jens
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Okubo, Toshihiro
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Salies, Evens
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Shy, Oz
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Takalo, Tuomas
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Yin, Wei
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Bems, Rudolfs
5
Cabral, Luís M. B.
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Chen, Jiawei
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Deuflhard, Florian
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Di Giovanni, Julian
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Ericson, Keith M. Marzilli
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Farrell, Joseph
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Gehrig, Thomas
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Journal of retailing
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Industrial marketing management : the international journal for industrial and high-tech firms
1
Marketing letters : a journal of research in marketing
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ECONIS (ZBW)
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Strengthening the satisfaction loyalty link : the role of relational switching costs
Evanschitzky, Heiner
;
Stan, Valentina
;
Nagengast, Liane
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
2
,
pp. 293-310
Persistent link: https://www.econbiz.de/10013273047
Saved in:
2
Securing business-to-business relationships : the impact of switching costs
Blut, Markus
;
Evanschitzky, Heiner
;
Backhaus, Christof
; …
- In:
Industrial marketing management : the international …
52
(
2016
),
pp. 82-90
Persistent link: https://www.econbiz.de/10011447495
Saved in:
3
The impact of service characteristics on the switching costs-customer loyalty link
Blut, Markus
;
Beatty, Sharon E.
;
Evanschitzky, Heiner
; …
- In:
Journal of retailing
90
(
2014
)
2
,
pp. 275-290
Persistent link: https://www.econbiz.de/10010402374
Saved in:
4
New insights in the moderating effect of switching costs on the satisfaction-repurchase behavior link
Nagengast, Liane
;
Evanschitzky, Heiner
;
Blut, Markus
; …
- In:
Journal of retailing
90
(
2014
)
3
,
pp. 408-427
Persistent link: https://www.econbiz.de/10010408213
Saved in:
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