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~subject:"Transnational corporation"
~isPartOf:"Journal of international marketing"
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Managing foreign subsidiaries remotely : the role of culture in techno-stress appraisal and well-being
Adeniji, James
;
Igarashi, Reika
- In:
Journal of international marketing
30
(
2022
)
3
,
pp. 83-89
Persistent link: https://www.econbiz.de/10013388980
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2
A study of the internationalization-performance relationship in global retailing : the moderating role of brand standardization and cultural diversity
Nath, Pravin
;
Kirca, Ahmet H.
;
Kim, Saejoon
- In:
Journal of international marketing
29
(
2021
)
1
,
pp. 57-76
Persistent link: https://www.econbiz.de/10012484463
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