//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Tourism industry"
~person:"Rück, Hans R. G."
~person:"Tan, Xiuchang Sherry"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Veranstaltungsmarketing"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Tourism industry
Event marketing
5
Event-Marketing
5
Tourismuswirtschaft
5
Beziehungsmarketing
1
Brand image
1
Bundling strategy
1
Controlling
1
Customer satisfaction
1
Destination image
1
Destination loyalty
1
Destination management
1
Destinationsmanagement
1
Deutschland
1
Event
1
Event bundling
1
Event stakeholder
1
Germany
1
Holiday behaviour
1
Kundenzufriedenheit
1
Leistungsbündel
1
Management control
1
Markenimage
1
Perceived value
1
Place marketing
1
Relationship marketing
1
Sport event
1
Sportveranstaltung
1
Stakeholder
1
Standortmarketing
1
Strategic management
1
Strategisches Management
1
Tourism
1
Tourism destination
1
Tourism marketing
1
Tourismus
1
Tourismusmarketing
1
Tourismusregion
1
Urlaubsverhalten
1
Veranstaltung
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
5
Type of publication (narrower categories)
All
Aufsatz im Buch
3
Book section
3
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
5
Author
All
Rück, Hans R. G.
Tan, Xiuchang Sherry
Cavicchi, Alessio
4
Fairley, Sheranne
3
Page, Stephen J.
3
Santini, Cristina
3
Sundbo, Jon
3
Taheri, Babak
3
Van Niekerk, Mathilda
3
Zanger, Cornelia
3
Alonso, Abel Duarte
2
Cai, Liping A.
2
Carlson, Jamie
2
Connell, Joanne
2
Drengner, Jan
2
Freyer, Walter
2
Getz, Donald
2
Hassan, Azizul
2
Kim, Jong-hyeong
2
King, Brian
2
Muskat, Birgit
2
Prayag, Girish
2
Scherhag, Knut
2
Schobert, Martin
2
Steckenbauer, Georg Christian
2
Sørensen, Flemming
2
Wagner, Daniela
2
Wong, IpKin Anthony
2
ʿAlāʾ-ad-Dīnī, Pūyā
2
Abels, Tina
1
Afifi, Galal M. H.
1
Agnoli, Lara
1
Akel, Gökhan
1
Akhoondnejad, Arman
1
Alcalde-Giraudo, Alberto
1
Anastasiadou, Constantia
1
Andersson, Tommy D.
1
Andrei, Mădălina
1
Arora, Shruti
1
Arshed, Norin
1
more ...
less ...
Published in...
All
Events und Tourismus : Stand und Perspektiven der Eventforschung
3
Journal of vacation marketing
1
Tourism management : research, policies, practice
1
Source
All
ECONIS (ZBW)
5
Showing
1
-
5
of
5
Sort
Relevance
Date (newest first)
Date (oldest first)
1
The boundary condition of travel satisfaction and the mediating role of destination image : the case of event tourism
Wong, IpKin Anthony
;
Xu, Yueying Hazel
;
Tan, Xiuchang Sherry
- In:
Journal of vacation marketing
25
(
2019
)
2
,
pp. 207-224
Persistent link: https://www.econbiz.de/10012165817
Saved in:
2
Events in der Reise- und Tourismusindustrie : Einsatzfelder, Funktionen, Perspektiven
Rück, Hans R. G.
- In:
Events und Tourismus : Stand und Perspektiven der …
,
(pp. 31-61)
.
2016
Persistent link: https://www.econbiz.de/10011545826
Saved in:
3
Regionalökonomische Wirkungen öffentlich geförderter Events am Beispiel der Nibelungen-Festspiele Worms
Drengner, Jan
;
Rück, Hans R. G.
;
Eickenhorst, Alexandra
; …
- In:
Events und Tourismus : Stand und Perspektiven der …
,
(pp. 199-223)
.
2016
Persistent link: https://www.econbiz.de/10011545917
Saved in:
4
Ansätze für ein umfassendes Controlling von Marketing-Events
Drengner, Jan
;
Rück, Hans R. G.
- In:
Events und Tourismus : Stand und Perspektiven der …
,
(pp. 225-240)
.
2016
Persistent link: https://www.econbiz.de/10011545918
Saved in:
5
Exploring event bundling : the strategy and its impacts
Xu, Yueying
;
Wong, IpKin Anthony
;
Tan, Xiuchang Sherry
- In:
Tourism management : research, policies, practice
52
(
2016
),
pp. 455-467
Persistent link: https://www.econbiz.de/10011419243
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->