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subject:"Konsumentenverhalten"
~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
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Konsumentenverhalten
Behavioral economics
19
Verhaltensökonomik
19
behavioral economics
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Experiment
11
Game theory
9
Spieltheorie
9
game theory
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hyperbolic discounting
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pricing
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choice architecture
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field experiment
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field experiments
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Arora, Neeraj
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Bhaskaran, Sreekumar R.
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Desai, Preyas S.
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Dubé, Jean-Pierre
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
Journal of economic psychology : research in economic psychology and behavioral economics
19
Management science : journal of the Institute for Operations Research and the Management Sciences
19
NBER working paper series
19
Journal of economic behavior & organization : JEBO
18
Working paper / National Bureau of Economic Research, Inc.
18
NBER Working Paper
14
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
12
CESifo working papers
11
Journal of business research : JBR
10
Journal of retailing and consumer services
10
International journal of applied behavioral economics : IJABE ; an official publication of the Information Resources Management Association
9
Journal of marketing research : JMR
9
Discussion paper / Centre for Economic Policy Research
8
Discussion paper series / IZA
8
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
8
Discussion paper
7
Journal of behavioral decision making
7
Journal of business ethics : JOBE
7
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
7
Journal of consumer research : JCR ; an interdisciplinary bimonthly
7
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
6
Economics letters
6
Marketing theory
6
Information systems research : ISR
5
Jahrbuch normative und institutionelle Grundfragen der Ökonomik
5
Journal of behavioral and experimental economics
5
Working paper / The Economic and Social Research Institute
5
Asia Pacific journal of marketing and logistics
4
Consumer behavior analysis : (a) rational approach to consumer choice
4
European economic review : EER
4
Games
4
IZA Discussion Paper
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International journal of hospitality management
4
Journal of economic theory
4
Journal of marketing management : MM
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Psychology & marketing
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Working papers
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Applied economics
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CEDEX discussion paper series
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ECONIS (ZBW)
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1
Marketing self-improvement programs for self-signaling consumers
Schaefer, Richard
;
Rao, Raghunath Singh
;
Mahajan, Vijay
- In:
Marketing science : the marketing journal of the …
37
(
2018
)
6
,
pp. 912-929
Persistent link: https://www.econbiz.de/10011966223
Saved in:
2
Dyadic compromise effect
Boldt, Lin
;
Arora, Neeraj
- In:
Marketing science : the marketing journal of the …
36
(
2017
)
3
,
pp. 436-452
Persistent link: https://www.econbiz.de/10011695455
Saved in:
3
Self-signaling and prosocial behavior : a cause marketing experiment
Dubé, Jean-Pierre
;
Luo, Xueming
;
Fang, Zheng
- In:
Marketing science : the marketing journal of the …
36
(
2017
)
2
,
pp. 161-186
Persistent link: https://www.econbiz.de/10011672425
Saved in:
4
The strategic role of exchange promotions
Desai, Preyas S.
;
Purohit, Devavrat
;
Zhou, Bo
- In:
Marketing science : the marketing journal of the …
35
(
2016
)
1
,
pp. 93-112
Persistent link: https://www.econbiz.de/10011437609
Saved in:
5
Consumer mental accounts and implications to selling base products and add-ons
Erat, Sanjiv
;
Bhaskaran, Sreekumar R.
- In:
Marketing science : the marketing journal of the …
31
(
2012
)
5
,
pp. 801-818
Persistent link: https://www.econbiz.de/10009665097
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