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~person:"Liu, Chih-hsing"
~person:"Grewal, Dhruv"
~subject:"Retail displays"
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Retail displays
Ladengestaltung
16
Store design
16
Consumer behaviour
12
Konsumentenverhalten
12
Einzelhandel
11
Retail trade
11
Beziehungsmarketing
3
Creativity
3
Gastronomie
3
Kreativität
3
Relationship marketing
3
Restaurant industry
3
Dienstleistungsqualität
2
Digital displays
2
Digitalisierung
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Digitization
2
Environmental consciousness
2
Experiment
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Service quality
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Umweltbewusstsein
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AI
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Aesthetics
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Ambient
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Atmospherics
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Decision
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Design
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Efficiency
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Endcaps
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Enhancements
1
Entscheidung
1
Firm performance
1
In-store
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In-store displays
1
In-store marketing
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In-store technology
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Internet marketing
1
Mannequin
1
Market research
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Marketing
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Liu, Chih-hsing
Grewal, Dhruv
Nordfält, Jens
2
Roggeveen, Anne L.
2
Apiradee Wongkitrungrueng
1
Berg, Hanna
1
Lindström, Annika
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Sen, Sankar
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Valenzuela, Ana
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Journal of business research : JBR
1
Journal of retailing
1
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ECONIS (ZBW)
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Does the presence of a mannequin head change shopping behavior?
Lindström, Annika
;
Berg, Hanna
;
Nordfält, Jens
; …
- In:
Journal of business research : JBR
69
(
2016
)
2
,
pp. 517-524
Persistent link: https://www.econbiz.de/10011435958
Saved in:
2
Do digital displays enhance sales? : role of retail format and message content
Roggeveen, Anne L.
;
Nordfält, Jens
;
Grewal, Dhruv
- In:
Journal of retailing
92
(
2016
)
1
,
pp. 122-131
Persistent link: https://www.econbiz.de/10011484113
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