Berthon, Pierre R.; Pitt, Leyland F.; Plangger, Kirk; … - In: Business Horizons 55 (2012) 3, pp. 261-271
The 21st century has brought both opportunities and challenges in our global, boundaryless world. Importantly, managers face a dynamic and interconnected international environment. As such, 21st century managers need to consider the many opportunities and threats that Web 2.0, social media, and...