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~subject:"Brand management"
~isPartOf:"Australasian marketing journal"
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Brand management
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Dienstleistungsqualität
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Australasian marketing journal
Journal of vacation marketing : an international journal
4
Tourism management : research, policies, practice
4
International journal of internet marketing and advertising : IJIMA
3
Journal of business research : JBR
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of marketing communications
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Journal of promotion management : innovations in planning and applied research
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Contemporary research in e-branding
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Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of management and marketing research : IJMMR
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Journal of fashion marketing and management
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SpringerLink / Bücher
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The IUP journal of brand management : IJBRM
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The journal of brand management : an international journal
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The journal of product & brand management
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Tourism management perspectives : TMP
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Working paper series / Department of Economics, University of Missouri-Columbia
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Advanced digital marketing strategies in a data-driven era
1
Asia Pacific journal of marketing and logistics
1
Branding and sustainable competitive advantage : building virtual presence
1
Bridging the gap between advertising academia and practice
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Cases on branding strategies and product development : successes and pitfalls
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Cogent economics & finance
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Computer-mediated marketing strategies : social media and online brand communities
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Corporate reputation review : an international journal
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Employer Branding : Arbeitgeber positionieren und präsentieren
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Entrepreneurship
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European journal of marketing : EJM
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European research on management and business economics
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Gabler research / Entrepreneurship
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Gadjah Mada international journal of business
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
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International journal of Indian culture and business management : IJICBM
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International journal of business
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International journal of contemporary hospitality management
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The effects of portal website attitude and e-services on branding of e-stores
Chen, Hsiu-li
;
Mathews, Shane
- In:
Australasian marketing journal
21
(
2013
)
3
,
pp. 155-160
Persistent link: https://www.econbiz.de/10010125796
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