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~subject:"Brand management"
~person:"Foroudi, Pantea"
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Brand management
Website
6
Corporate reputation
5
Firmenimage
5
Brand image
3
Markenimage
3
Reputation
3
Betriebliche Wertschöpfung
2
Beziehungsmarketing
2
Corporate image
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Customer integration
2
Kundenintegration
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Markenführung
2
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Öffentlichkeitsarbeit
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Attractiveness
1
Brand reputation
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Co-creation
1
Consumer behaviour
1
Corporate website
1
Corporate website favorability
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Corporate website favorability (CWF)
1
Corporate website favourability
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Customer satisfaction
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Customer value
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Customer value co-creation behaviour
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Designation of origin
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Destination image
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Destinationsmanagement
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Herkunftsbezeichnung
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Foroudi, Pantea
Nusair, Khaldoon
4
Okumus, Fevzi
4
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3
Campo, Sara
3
Fernández-Cavia, José
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Rubab, Nida
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Shoukat, Shameem
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Journal of business research : JBR
1
Technological forecasting & social change : an international journal
1
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ECONIS (ZBW)
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Co-creating brand image and reputation through stakeholder’s social network
Foroudi, Pantea
;
Nazarian, Alireza
;
Ziyadin, Sayabek
; …
- In:
Journal of business research : JBR
114
(
2020
),
pp. 42-59
Persistent link: https://www.econbiz.de/10012257445
Saved in:
2
Enhancing university brand image and reputation through customer value co-creation behaviour
Foroudi, Pantea
;
Yu, Qionglei
;
Gupta, Suraksha
; …
- In:
Technological forecasting & social change : an …
138
(
2019
),
pp. 218-227
Persistent link: https://www.econbiz.de/10012132181
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