//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"European journal of marketing : EJM"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Werbeagentur"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Advertising industry
8
Werbewirtschaft
8
Advertising
3
Werbung
3
Advertising agencies
2
Lieferantenmanagement
2
Marketing management
2
Marketingmanagement
2
Supplier relationship management
2
USA
2
United States
2
1800-1988
1
1883-1939
1
Academician-practitioner divide
1
Advertising Agencies
1
Advertising planning
1
Advertising regulation
1
Agency theory
1
Barriers
1
Beziehungsmarketing
1
Change management
1
Clients
1
Co-creation
1
Cognition
1
Conflict
1
Corporate communications
1
Creativity
1
Dorland Advertising Agency <London>
1
Führungskräfte
1
Großbritannien
1
Integrated marketing communications
1
Internal communication
1
Interne Kommunikation
1
Kognition
1
Konflikt
1
Kreativität
1
Managerial cognition
1
Managers
1
Marketing
1
Marketing theory
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
8
Type of publication (narrower categories)
All
Article in journal
8
Aufsatz in Zeitschrift
8
Language
All
English
8
Author
All
Canniford, Robin
1
Doherty-Wilson, Lauren
1
Grant, Ian
1
Hennessy, Elizabeth
1
Keegan, Brendan James
1
Keil, Ian
1
Kreshel, Peggy J.
1
Laurie, Sally
1
McLeod, Charlotte
1
Michell, Paul
1
Miracle, Gordon E.
1
Mortimer, Kathleen
1
Nevett, Terence R.
1
Nyilasy, Gergely
1
Rowley, Jennifer
1
Shaw, Eleanor
1
Tonge, Jane
1
Turnbull, Peter W.
1
more ...
less ...
Published in...
All
European journal of marketing : EJM
Journal of advertising research
22
Journal of historical research in marketing
17
A master class in brand planning : the timeless works of Stephen King
14
Global advertising practice in a borderless world
14
Journal of advertising : official publication of the American Academy of Advertising
14
SpringerLink / Bücher
13
Journal of advertising
12
International journal of advertising : the quarterly review of marketing communications
11
Journal of marketing communications
10
Women in PR history
9
Advertising in developing and emerging countries : the economic, political and social context
8
The advertising handbook
8
The Routledge companion to advertising and promotional culture
7
Working paper / National Bureau of Economic Research, Inc.
7
NBER working paper series
6
Academy of Management journal : AMJ
5
American journal of agricultural economics
5
Journal of business research : JBR
5
The service industries journal
5
Hamburger Schriften zur Marketingforschung
4
Handbuch der Marktforschung
4
International business review : the official journal of the European International Business Academy
4
Journal of current issues and research in advertising
4
Journal of current issues and research in advertising : JCIRA
4
Journal of marketing research : JMR
4
Journal of promotion management : JPM
4
Management science : journal of the Institute for Operations Research and the Management Sciences
4
NBER Working Paper
4
The history of advertising
4
Working paper series
4
Applied economics
3
Brand Planning : starke Strategien für Marken und Kampagnen
3
CESifo working papers
3
CORE discussion paper : DP
3
Enterprise & society : the international journal of business history
3
Europäische Hochschulschriften / 5
3
Handbuch Kommunikation : Grundlagen, innovative Ansätze, praktische Umsetzungen
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of marketing : IJM ; formerly Der Markt
3
more ...
less ...
Source
All
ECONIS (ZBW)
8
Showing
1
-
8
of
8
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Marketing agency - client relationships : towards a research agenda
Keegan, Brendan James
;
Rowley, Jennifer
;
Tonge, Jane
- In:
European journal of marketing : EJM
51
(
2017
)
7/8
,
pp. 1197-1223
Persistent link: https://www.econbiz.de/10011725667
Saved in:
2
The internal and external challenges facing clients in implementing IMC
Mortimer, Kathleen
;
Laurie, Sally
- In:
European journal of marketing : EJM
51
(
2017
)
3
,
pp. 511-527
Persistent link: https://www.econbiz.de/10011698216
Saved in:
3
Ad agency professionals' mental models of advertising creativity
Nyilasy, Gergely
;
Canniford, Robin
;
Kreshel, Peggy J.
- In:
European journal of marketing : EJM
47
(
2013
)
10
,
pp. 1691-1710
Persistent link: https://www.econbiz.de/10010201719
Saved in:
4
Conflict and advertising planning : consequences of networking for advertising planning
Grant, Ian
;
McLeod, Charlotte
;
Shaw, Eleanor
- In:
European journal of marketing : EJM
46
(
2012
)
1/2
,
pp. 73-91
Persistent link: https://www.econbiz.de/10009514322
Saved in:
5
The internationalisation of the advertising industry
Turnbull, Peter W.
- In:
European journal of marketing : EJM
24
(
1990
)
1
,
pp. 7-15
Persistent link: https://www.econbiz.de/10001084745
Saved in:
6
Dorland: its origins and growth until 1939
Hennessy, Elizabeth
- In:
European journal of marketing : EJM
22
(
1988
)
8
,
pp. 49-67
Persistent link: https://www.econbiz.de/10001076011
Saved in:
7
A comparative history of advertising self-regulation in the UK and the US
Miracle, Gordon E.
- In:
European journal of marketing : EJM
22
(
1988
)
4
,
pp. 7-23
Persistent link: https://www.econbiz.de/10001049954
Saved in:
8
Where advertising decisions are really made
Michell, Paul
- In:
European journal of marketing : EJM
22
(
1988
)
7
,
pp. 5-18
Persistent link: https://www.econbiz.de/10001053569
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->