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person:"Langner, Tobias"
~isPartOf:"Gabler Edition Wissenschaft / Marken- und Produktmanagement"
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Gabler Edition Wissenschaft / Marken- und Produktmanagement
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International journal of advertising : the review of marketing communications
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Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
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Breaking new ground in theory and practice
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International advertising and communication : current insights and empirical findings
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Konsumentenverhaltensforschung im 21. Jahrhundert : gewidmet Peter Weinberg zum 65. Geburtstag
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Integriertes Branding : Baupläne zur Gestaltung erfolgreicher Marken
Langner, Tobias
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2003
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1. Aufl.
Persistent link: https://www.econbiz.de/10001740704
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