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~person:"Hunt, Shelby D."
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Search: subject_exact:"Wettbewerbsvorteil"
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Competitive advantage
12
Wettbewerbsvorteil
12
Resource-based view
6
Ressourcenorientierter Ansatz
6
Marketing management
3
Marketing theory
3
Marketingmanagement
3
Marketingtheorie
3
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2
Business-to-business marketing
2
Competitive strategy
2
Dynamic capabilities
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Lieferkette
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Adaptive marketing capabilities
1
Building marketing capabilities
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Nonprofit-Organisation
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Outside-in vs. inside-out strategy
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Produktentwicklung
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R-A theory
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Ressourcenabhängigkeits-Ansatz
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Hunt, Shelby D.
Madhani, Pankaj M.
40
Barney, Jay B.
28
Porter, Michael E.
26
Caldwell, Cam
16
Buckley, Peter J.
14
Song, Michael
13
Anderson, Verl
12
Hashai, Niron
10
Noe, Raymond A.
10
Foss, Nicolai J.
9
Hotchkiss, Julie L.
9
Pacheco de Almeida, Goncalo
9
Quispe-Agnoli, Myriam
9
Royer, Susanne
9
Sand, Jan Yngve
9
Teece, David J.
9
Woodside, Arch G.
9
Brown, J. David
8
Brown, Kerry
8
Clark, Derek J.
8
Gassmann, Oliver
8
Helmold, Marc
8
Hong, Paul
8
Huggins, Robert
8
Ireland, R. Duane
8
Lieberman, Marvin B.
8
Montgomery, David B.
8
Rajagopal
8
Reeves, Martin
8
Smith, Alan D.
8
Thurasamy Ramayah
8
Vollert, Klaus
8
Williamson, Peter J.
8
Cuervo-Cazurra, Alvaro
7
De Massis, Alfredo
7
Dietl, Helmut
7
Foros, Øystein
7
Hollenbeck, John R.
7
Hoskisson, Robert E.
7
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Industrial marketing management : the international journal for industrial and high-tech firms
2
Legends in marketing
2
The journal of business & industrial marketing
2
The journal of supply chain management : a global review of purchasing and supply
2
Journal of customer behaviour
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of nonprofit & public sector marketing
1
Journal of the Academy of Marketing Science
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ECONIS (ZBW)
12
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1
Building customisation capability in B2B marketing : the role of organisational capital
Madhavaram, Sreedhar
;
Hunt, Shelby D.
;
Bicen, Pelin
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
13/14
,
pp. 1409-1435
Persistent link: https://www.econbiz.de/10012695287
Saved in:
2
Adaptive marketing capabilities, dynamic capablities, and renewal competences : the "outside vs. inside" and "static vs. dynamic" controversies in strategy
Hunt, Shelby D.
;
Madhavaram, Sreedhar
- In:
Industrial marketing management : the international …
89
(
2020
),
pp. 129-139
Persistent link: https://www.econbiz.de/10012289378
Saved in:
3
The theoretical foundations of nonprofit competition : a resource-advantage theory approach
Topaloglu, Omer
;
McDonald, Robert E.
;
Hunt, Shelby D.
- In:
Journal of nonprofit & public sector marketing
30
(
2018
)
3
,
pp. 229-250
Persistent link: https://www.econbiz.de/10011917347
Saved in:
4
A general theory of business marketing : R-A theory, Alderson, the ISBM framework, and the IMP theoretical structure
Hunt, Shelby D.
- In:
Industrial marketing management : the international …
42
(
2013
)
3
,
pp. 283-293
Persistent link: https://www.econbiz.de/10009766137
Saved in:
5
Alliance market orientation, new product development and resource advantage theory
Bicen, Pelin
;
Hunt, Shelby D.
- In:
The journal of business & industrial marketing
27
(
2012
)
7
,
pp. 592-600
Persistent link: https://www.econbiz.de/10009672465
Saved in:
6
Managerial action and resource-advantage theory : conceptual frameworks emanating from a positive theory of competition
Hunt, Shelby D.
;
Madhavaram, Sreedhar
- In:
The journal of business & industrial marketing
27
(
2012
)
7
,
pp. 582-591
Persistent link: https://www.econbiz.de/10009672469
Saved in:
7
Grounding supply chain management in resource-advantage theory : in defense of a resource-based view of the firm
Hunt, Shelby D.
;
Davis, Donna F.
- In:
The journal of supply chain management : a global …
48
(
2012
)
2
,
pp. 14-20
Persistent link: https://www.econbiz.de/10009549696
Saved in:
8
Purchasing, supply chain management and sustained competitive advantage : the relevance of resource-based theory
Barney, Jay B.
- In:
The journal of supply chain management : a global …
48
(
2012
)
2
,
pp. 3-6
Persistent link: https://www.econbiz.de/10009549700
Saved in:
9
Sustainable marketing, equity, and economic growth : a resource-advantage, economic freedom approach
Hunt, Shelby D.
- In:
Journal of the Academy of Marketing Science
39
(
2011
)
1
,
pp. 7-20
Persistent link: https://www.econbiz.de/10008909613
Saved in:
10
Resource-advantage theory : the research tradition period
Hunt, Shelby D.
-
2011
Persistent link: https://www.econbiz.de/10008937562
Saved in:
11
Resource-advantage theory : the development period
Hunt, Shelby D.
-
2011
Persistent link: https://www.econbiz.de/10008937567
Saved in:
12
Competitive advantage strategies in times of adversity
Hunt, Shelby D.
- In:
Journal of customer behaviour
8
(
2009
)
2
,
pp. 137-151
Persistent link: https://www.econbiz.de/10003870021
Saved in:
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