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~subject:"Advertising effects"
~isPartOf:"Australasian marketing journal"
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Advertising effects
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Australasian marketing journal
International journal of advertising : the quarterly review of marketing communications
10
Journal of advertising : official publication of the American Academy of Advertising
10
Journal of advertising research
8
Journal of business research : JBR
8
Journal of current issues and research in advertising : JCIRA
8
Journal of marketing communications
7
Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
5
European journal of marketing : EJM
4
Journal of international consumer marketing
4
International advertising and communication : current insights and empirical findings
3
Journal of global marketing
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Journal of marketing research : JMR
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Journal of promotion management : JPM
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Bridging the gap between advertising academia and practice
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International journal of advertising : the review of marketing communications
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Journal of hospitality marketing & management
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Journal of marketing theory and practice
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Journal of promotion management : innovations in planning and applied research
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Marketing : ZFP ; journal of research and management
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Psychology & marketing
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Services marketing quarterly
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Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung
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Working papers / Center on Japanese Economy and Business
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Advertising and violence : concepts and perspectives
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Advertising, promotion, and new media
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Asian journal of marketing : the official journal of the Marketing Institute of Singapore
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Betriebswirtschaftliche Schriften : BWS
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Brand management in emerging markets : theories and practice
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Corporate communications : an international journal
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Discourse, communication and the enterprise : genres and trends : [a selection of papers originally presented at the Fifth Conference on Discourse, Communication and the Enterprise (DICOEN V) held in Milan in September 2009]
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Dresdner Beiträge zur Betriebswirtschaftslehre
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Advertising effects? : an elemental experiment
Pochun, Tej
;
Brennan, Linda
;
Parker, Lukas
- In:
Australasian marketing journal
26
(
2018
)
4
,
pp. 338-349
Persistent link: https://www.econbiz.de/10011965436
Saved in:
2
A comparison of print advertisements from Australia and Croatia
Zubcevic, Nives
;
Luxton, Sandra
- In:
Australasian marketing journal
19
(
2011
)
2
,
pp. 131-136
Persistent link: https://www.econbiz.de/10009156386
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