//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of travel and tourism marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Zielgruppe"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Target group
14
Zielgruppe
14
Holiday behaviour
11
Urlaubsverhalten
11
Motivation
3
Tourism
3
Tourism marketing
3
Tourismus
3
Tourismusmarketing
3
Agrotourismus
2
Australia
2
Australien
2
Children
2
Consumer behaviour
2
Destination management
2
Destinationsmanagement
2
Elderly people
2
International tourism
2
Internationaler Tourismus
2
Internet
2
Kinder
2
Konsumentenverhalten
2
Nature reserve
2
Naturschutzgebiet
2
Rural tourism
2
Tourism destination
2
Tourismusregion
2
Ältere Menschen
2
2002-2003
1
China
1
Cluster analysis
1
Clusteranalyse
1
Computer-assisted marketing
1
Data Mining
1
Data mining
1
E-commerce
1
Electronic Commerce
1
Ethics
1
Ethik
1
Familie
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
14
Type of publication (narrower categories)
All
Article in journal
14
Aufsatz in Zeitschrift
14
Case study
1
Fallstudie
1
Language
All
English
14
Author
All
Blosser, Phillip E.
1
Chen, Joseph S.
1
Cheng, Jen-son
1
Han, Jiho
1
Hsu, Cathy H. C.
1
Huang, Yu-chih
1
Kang, Soo K.
1
Kattiyapornpong, Uraiporn
1
Komppula, Raija
1
Kruger, Martinette
1
Laing, Jennifer H.
1
Law, Rob
1
Li, Gang
1
Li, Mimi
1
Maingi, Shem Wambugu
1
Mao, Zhenxing
1
Marzo Navarro, Mercedes
1
McCleary, Ken W.
1
Miller, Kenneth E.
1
Moschis, George P.
1
Odunga, Pius Ongoro
1
Oh, Joanne Y. J.
1
Pedraja Iglesias, Marta
1
Pesonen, Juho
1
Saayman, Melville
1
Schuett, Michael A.
1
Suni, Jarno
1
Viljoen, Armand
1
Voigt, Cornelia
1
Wang, Dan
1
Wang, Jinlong
1
Weaver, Pamela A.
1
Xu, Wenqing
1
Ünal, Belgin
1
more ...
less ...
Published in...
All
Journal of travel and tourism marketing
Young consumers : insight and ideas for responsible marketers
60
SpringerLink / Bücher
50
Journal of advertising research
34
Journal of advertising : official publication of the American Academy of Advertising
33
Psychology & marketing
23
Handbuch Zielgruppenmanagement
21
International journal of advertising : the quarterly review of marketing communications
21
Springer eBook Collection
21
The silver market phenomenon : business opportunities in an era of demographic change
21
The silver market phenomenon : marketing and innovation in the aging society
20
Zielgruppen im Konsumentenmarketing : Segmentierungsansätze - Trends - Umsetzung
20
Research
18
Journal of business research : JBR
17
Journal of retailing and consumer services
17
The journal of consumer marketing
17
Harvard business review : HBR
16
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
16
Health marketing quarterly
15
Journal of fashion marketing and management
15
International journal of consumer studies
14
Journal of marketing communications
12
Journal of vacation marketing : an international journal
12
Online Targeting und Controlling : Grundlagen - Anwendungsfelder - Praxisbeispiele
12
Tourism management : research, policies, practice
12
Harvard-Business-Manager : das Wissen der Besten
11
International journal of retail & distribution management
11
Jahrbuch Seniorenmarketing
11
Journal of food products marketing
11
European journal of marketing : EJM
10
IAB-Forschungsbericht
10
Journal of international consumer marketing
10
Marketing intelligence & planning
10
Marketing letters : a journal of research in marketing
10
Wettlauf um die Frauen : der Bankkunde der Zukunft ist weiblich
10
International journal of advertising : the review of marketing communications
9
International journal of hospitality management
9
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
After fifty : how the baby boom will redefine the mature market ; travel & leisure, fast food, apparel/retail, technology, health, financial services
8
International journal of nonprofit and voluntary sector marketing
8
more ...
less ...
Source
All
ECONIS (ZBW)
14
Showing
1
-
14
of
14
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Who visits the Kruger National Park, and why? : identifying target markets
Kruger, Martinette
;
Viljoen, Armand
;
Saayman, Melville
- In:
Journal of travel and tourism marketing
34
(
2017
)
1/3
,
pp. 312-340
Persistent link: https://www.econbiz.de/10011670017
Saved in:
2
Motivation for family vacations with young children : anecdotes from the Internet
Li, Mimi
;
Wang, Dan
;
Xu, Wenqing
;
Mao, Zhenxing
- In:
Journal of travel and tourism marketing
34
(
2017
)
8
,
pp. 1047-1057
Persistent link: https://www.econbiz.de/10011758787
Saved in:
3
Targeting rural tourists in the internet : comparing travel motivation and activity-based segments
Pesonen, Juho
- In:
Journal of travel and tourism marketing
32
(
2015
)
3/4
,
pp. 211-226
Persistent link: https://www.econbiz.de/10011312582
Saved in:
4
Propensity to shop : identifying who shops til they drop
Kattiyapornpong, Uraiporn
;
Miller, Kenneth E.
- In:
Journal of travel and tourism marketing
29
(
2012
)
5/6
,
pp. 552-565
Persistent link: https://www.econbiz.de/10009627537
Saved in:
5
SF-filmvillage as a movie tourism destination : a case study of movie tourist push motivations
Suni, Jarno
;
Komppula, Raija
- In:
Journal of travel and tourism marketing
29
(
2012
)
5/6
,
pp. 460-471
Persistent link: https://www.econbiz.de/10009627559
Saved in:
6
The wildlife tourism market to Kenya (2002 - 2003)
Odunga, Pius Ongoro
;
Maingi, Shem Wambugu
- In:
Journal of travel and tourism marketing
28
(
2011
)
1
,
pp. 62-80
Persistent link: https://www.econbiz.de/10009008255
Saved in:
7
Analyzing international travelers' profile with self-organizing maps
Li, Gang
;
Law, Rob
;
Wang, Jinlong
- In:
Journal of travel and tourism marketing
27
(
2010
)
2
,
pp. 113-131
Persistent link: https://www.econbiz.de/10003970860
Saved in:
8
Journey into parenthood : commodification of reproduction as a new tourism niche market
Voigt, Cornelia
;
Laing, Jennifer H.
- In:
Journal of travel and tourism marketing
27
(
2010
)
3
,
pp. 252-268
Persistent link: https://www.econbiz.de/10003985061
Saved in:
9
Exploring expenditure-based segmentation for rural tourism : overnight stay visitors versus excursionists to fee-fishing sites
Oh, Joanne Y. J.
;
Schuett, Michael A.
- In:
Journal of travel and tourism marketing
27
(
2010
)
1
,
pp. 31-50
Persistent link: https://www.econbiz.de/10003963317
Saved in:
10
Vacation lifestyle and travel behaviors
Chen, Joseph S.
;
Huang, Yu-chih
;
Cheng, Jen-son
- In:
Journal of travel and tourism marketing
26
(
2009
)
5/6
,
pp. 494-506
Persistent link: https://www.econbiz.de/10003891971
Saved in:
11
Identifying leisure travel market segments based on preference for novelty
Weaver, Pamela A.
;
McCleary, Ken W.
;
Han, Jiho
; …
- In:
Journal of travel and tourism marketing
26
(
2009
)
5/6
,
pp. 568-584
Persistent link: https://www.econbiz.de/10003891986
Saved in:
12
Profile of a wine tourist and the correspondence between destination and preferred wine : a study in Aragon, Spain
Marzo Navarro, Mercedes
;
Pedraja Iglesias, Marta
- In:
Journal of travel and tourism marketing
26
(
2009
)
7
,
pp. 670-687
Persistent link: https://www.econbiz.de/10003930957
Saved in:
13
Chinese urban mature travelers' motivation and constraints by decision autonomy
Hsu, Cathy H. C.
;
Kang, Soo K.
- In:
Journal of travel and tourism marketing
26
(
2009
)
7
,
pp. 703-721
Persistent link: https://www.econbiz.de/10003930968
Saved in:
14
Travel and leisure services preferences and patronage motives of older consumers
Moschis, George P.
;
Ünal, Belgin
- In:
Journal of travel and tourism marketing
24
(
2008
)
4
,
pp. 259-269
Persistent link: https://www.econbiz.de/10003778017
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->