2008 Global Marketing Conference at Shanghai "Marketing in The Dynamic Global World"
Dynamic multiculturism continues to be a vital aspect of global marketing that affects consumers and businesses around the world. The theme of this year’s conference is, “Marketing in The Dynamic Global World.” This theme emphasizes the need for educators and business leaders to recognize, appreciate, and understand the significance of marketing in the dynamic global world including different cultures and cross-cultural business practices, as they affect both domestic and multinational marketing strategies.
|Event dates:||2008-03-20 – 2008-03-23|
|Deadline Call for Papers:||2007-11-15|
|Organizer:||Korean Academy of Marketing Science Shanghai Jiao Tong University, Yonsei University China Marketing Academy Marketing Committee of China Management Association|
|Conference venue:||Shanghai Jiaotong University, Shanghai|
Dr. Kyung Hoon Kim (email@example.com) Tel: +82-55-279-7377, Fax: +82-55-263-9096
|Classification:||M3 - Marketing and Advertising|
|Event type:||Konferenzen, Tagungen; Conferences|