EFMA Conference "Mobile banking and payments. Competing in the new mobile banking and payments landscape" - European Financial Management & Marketing Association
The main issues discussed at this year’s event will include: - New strategies • Business models. Emerging business models to drive customer adoption across both mobile banking and payments. How to build the right applications and how to differentiate your proposition. • Partnerships. How to gain the most from joint ventures and partnerships between merchants, operators and banks in emerging and mature economies. • Security and customer adoption. What is the right solution and mix of services for your customers. How new mobile virtual currencies and models affecting them? - New developments • Finance. Monetising services and generating return on investment. Cross-border money transfers, remote deposit capture and location-based services. Driving revenue through the right value-added services for the right customer. • Technology. NFC (Near Field Communication), contactless technology and market convergence in an open mobile space. • Innovation. Device innovations and planning for next generation HD and 3D phones. The convergence of chip technology (e.g. EMV, RFID and SIM).
|Event dates:||2011-09-26 – 2011-09-27|
|Organizer:||European Financial Management & Marketing Association EFMA|
|Conference venue:||Paris, Paris Marriott Rive Gauche Hotel & Conference Center|
|Classification:||E4 - Money and Interest Rates ; G2 - Financial Institutions and Services|
|Language:||English ; French|
|Event type:||Konferenzen, Tagungen; Conferences|