Making Business Work for the Poor

The conference, to be held in San Fransisco, will bring together business leaders, entrepreneurs and senior policymakers to share hands-on experience of proven, profitable, and innovative approaches for a more active and beneficial presence at the bottom of the pyramid. The conference is aimed to discuss the importance of engaging the poor – the world's largest untapped market for business innovation, partnership, and profits - and how this engagement will change how companies do business worldwide.