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type_genre:"Fallstudie"
~institution:"Walter de Gruyter GmbH & Co. KG"
~subject:"Wissen"
~type_genre:"Advisory report"
~type_genre:"Working Paper"
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The roots and uses of marketing
knowledge
: a critical inquiry into the theory and practice of marketing
Smith, Terry
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2020
Persistent link: https://www.econbiz.de/10012035479
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