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Chile is, compared to several other South American countries, geographically and demographically rather limited, but despite that it is the second most important trading and investment partner for Austria in this region. The aim of this paper is to gain firsthand insights into the motivations...
Persistent link: https://www.econbiz.de/10012317749
continuously in many countries. The present case study sheds light on the internationalization of Amazon, with a particular focus …
Persistent link: https://www.econbiz.de/10012118937
This article deals with two important concepts in the prior literature on the internationalization process: age at … behavior in the early stages of the internationalization process as a trade-off. For that aim, we analyze the influence of both … variables on international behavior in the early stages of the internationalization process, from a dynamic perspective, looking …
Persistent link: https://www.econbiz.de/10012225624
their internationalization process. …
Persistent link: https://www.econbiz.de/10014532175
International Air Lines, Austrian Airlines and Brussels Airlines. The case study not only explains Lufthansa's internationalization …
Persistent link: https://www.econbiz.de/10014634473
This study aimed to provide an assessment of marketing on international business and to organize and classify the literature on marketing in order to clarify the importance of this tool and encourage future research in the projection of international business marketing (IBM) and the power of the...
Persistent link: https://www.econbiz.de/10013470220
", moving through "globalizing", then back to "localizing", while retaining its ultimate purpose of globalization. From the …
Persistent link: https://www.econbiz.de/10012651434
-specific internationalization theories (particularly the theory of springboard MNEs) by expounding on the types and dynamics of cross-border M …
Persistent link: https://www.econbiz.de/10012628853
- and medium-sized enterprises' (EE-SMEs) internationalization. Drawing on the insights, experiences, and perspectives of … qualitative approach and examines nine firms' internationalization. We find that Chinese born-global manufacturing SMEs benefit … development. The findings further indicate that network ties substantially facilitate EE-SMEs' internationalization, but also …
Persistent link: https://www.econbiz.de/10012225647
The purpose of this research is to make known the internal factors that stimulate the internationalization of companies … relevant internal factors for the internationalization of jewelry companies is the international experience based on the … aware of to undertake new internationalization projects in the jewelery sector. …
Persistent link: https://www.econbiz.de/10012502748