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Connecting consumers to producers to foster sustainable consumption in international coffee supply : a marketing intervention study

Weber, Hanna; Loschelder, David D.; Lang, Daniel J.; … - In: Journal of marketing management : JMM ; journal of the … 37 (2021) 11/12, pp. 1148-1168

Persistent link: https://www.econbiz.de/10012623861

Digital marketing effects of Clubhouse on crowdfunding in the context of COVID-19

Konhäusner, Peter; Seidentopf, Robert - In: Journal of risk and financial management : JRFM 14 (2021) 8, pp. 1-19

In the marketing mix, promotion is mentioned as using the communication channels available to present and market the … product or service at hand. In recent years, social media has risen as an influential marketing communication channel in … Clubhouse for marketing crowdfunding campaigns in line with insights about the user group of Clubhouse as well as development …

Persistent link: https://www.econbiz.de/10012626407

Dataset analysis of pandemic risks and risk management prospects based on management and marketing in conditions of COVID-19 recession

Sozinova, Anastasiya A.; Popkova, Elena G. - In: Risks : open access journal 11 (2023) 2, pp. 1-18

management perspectives based on management and marketing during the COVID-19 recession. The dataset aggregated the statistics on … management, marketing, and morbidity during COVID-19 for most countries worldwide that provide data for international statistics … marketing in the fight against the viral threat. The authors calculated specific indices that reflect the contribution of each …

Persistent link: https://www.econbiz.de/10014234408

Emerging branding trends in the post-COVID world

Toniatti, Clarisse de Aguiar; Guerreiro, Manuela; … - In: Journal of tourism, sustainability and well-being 11 (2023) 2, pp. 100-115

marketing professionals from Portugal and Brazil. Informed by the Brand Work Manifesto principles, the most relevant trends to …

Persistent link: https://www.econbiz.de/10014318388

Employment stability and decent work : trends, characteristics and determinants in a liberal market economy

Murphy, Caroline; Turner, Thomas - In: The journal of industrial relations 65 (2023) 2, pp. 211-234

Persistent link: https://www.econbiz.de/10014295102

Social exchange in collaborative innovation: maker or breaker

Malmström, Malin M.; Johansson, Jeaneth - In: Journal of innovation and entrepreneurship : JIE 5 (2016) 4, pp. 1-20

Collaborations in innovation work between competitors have become a common practice in the information and communication technology sector (ICT), and substantial investments are made in such collaborations. Significant rationales for these collaborations include the high expectations placed on...

Persistent link: https://www.econbiz.de/10011435907

CIS - Cooperation à la Carte

Lösch, Dieter - In: Intereconomics : review of European economic policy 32 (1997) 1, pp. 1-2

Persistent link: https://www.econbiz.de/10011546782

Pledges of commitment and cooperation in partnerships

Deer, Lachlan; Bayer, Ralph-C. - In: Games 7 (2016) 1, pp. 1-16

We use experimental methods to investigate whether pledges of commitment can improve cooperation in endogenously-formed partnerships facing a social dilemma. Treatments vary in terms of the individual's: (1) opportunity to commit to their partner; (2) the cost of dissolving committed...

Persistent link: https://www.econbiz.de/10011453248

Worker cooperatives and their entrepreneurial process : theoretical foundations and empirical evidence from the worker cooperatives established in the Valencian community, 2008-201...

Monreal Garrido, Manuel - In: Journal of business 10 (2018) 1, pp. 2-23

Persistent link: https://www.econbiz.de/10012131447

Power in and over cross-sector partnerships : actor strategies for shaping collective decisions

Dewulf, Art; Elbers, Willem - In: Administrative Sciences : open access journal 8 (2018) 3/43, pp. 1-15

While cross-sector partnerships are sometimes depicted as a pragmatic problem solving arrangements devoid of politics and power, they are often characterized by power dynamics. Asymmetries in power can have a range of undesirable consequences as low-power actors may be co-opted, ignored,...

Persistent link: https://www.econbiz.de/10012125412