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Purpose – The purpose of this research paper is to define a new construct, organisational change capability, which determines an organisation's effectiveness in implementing marketing strategy. Design/methodology/approach – A framework is constructed based on a dynamic concept of strategy,...
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Since the Great Financial Crash (GFC) of 2008, there has been a great deal of soul searching and hand wringing when it comes to public debt. This collective anxiety over the national debt, government debt or public spending debt or whatever you choose to call it, all comes down to the same...
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