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Persistent link: https://ebvufind01.dmz1.zbw.eu/10013184293
In revenue management practice, the issue of perceived fairness is a serious concern, because revenue management applies different prices for basically the same service. The purpose of this study is to examine the effect of hotel revenue management pricing on customers’ perceptions of...
Persistent link: https://ebvufind01.dmz1.zbw.eu/10009467953
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The purpose of this empirical study is to examine the corporate effects in the lodging industry from a hotel owners perspective. Linking the concepts of corporate strategy and core competence, eight corporate strategies are proposed relating to hotel property financial performance and...
Persistent link: https://ebvufind01.dmz1.zbw.eu/10009449906