Showing 1 - 10 of 48,333
Persistent link: https://www.econbiz.de/10012596782
This paper focuses on the impact of new technologies on the value which the consumer obtains from edutainment consumption. Edutainment is the convergence of education and entertainment. An experiential approach to consumer behaviour has been adopted to analyse the experience of edutainment...
Persistent link: https://www.econbiz.de/10014113307
Persistent link: https://www.econbiz.de/10014368539
received considerably little attention in current literature on culture management. Our goal is to find (1) what types of …
Persistent link: https://www.econbiz.de/10012421904
-laden decisions. Technology has shaped the way consumers negotiate this complex purchase process. Using a sample of 631 US wine … interested in wine that is produced locally, organically, or sustainably are more likely to employ technology in their wine … (a relatively small segment of the population-those already interested in wine-are employing the technology to aid in …
Persistent link: https://www.econbiz.de/10011867916
This study investigates whether energy efficiency investments are driven by differences in personality traits among homeowners. Using data on nearly 3,000 households in Germany, we estimate that compared to the median level, homeowners in the lowest quartile of Openness to Experience have...
Persistent link: https://www.econbiz.de/10011717714
Persistent link: https://www.econbiz.de/10012216119
Persistent link: https://www.econbiz.de/10015401099
This exploratory paper investigates why some companies appear to find successful business relationshipsrelatively effortless. It seems that the organisation’s search for and utilisation of key resources canguarantee its success in the market place. The paper incorporates a critique of...
Persistent link: https://www.econbiz.de/10005870307
Persistent link: https://www.econbiz.de/10014338055