The purpose of this paper is to explore the relationship between market orientation, innovation resources and companies' financial performance. Focus is put on the mediator role of proactive market orientation (PMO) in the relationship between reactive market orientation (RMO), innovation...

The purpose of this paper is to explore the relationship between market orientation, innovation resources and companies' financial performance. Focus is put on the mediator role of proactive market orientation (PMO) in the relationship between reactive market orientation (RMO), innovation...

Privatisation in Central and Eastern Europe was introduced to encourage competition in companies with subsequent beneficial effects on company performance and market orientation. Companies have been privatised by four main methods in these countries depending on the company circumstances before...

This paper describes the characteristics of brand management in the context of the companies in Slovenia that are intensively engaged in the internationalization of their business operations. Using a sample of the 200 largest export companies in Slovenia, it explores the impact of...

Microfinance is often hailed both as a tool for fighting poverty and as a tool for post-conflict reconciliation. This paper explores the use of microfinance in post-civil war Bosnia and Herzegovina, assessing its results in terms of both goals. As it combined high unemployment with a highly...

The purpose of this study is to evaluate the role of marketing strategy, information communication technology (ICT) marketing support, and service quality in the market orientation-performance relationship. Even though there are many studies considering the market orientation-performance...

This paper aims to enhance the understanding of the concepts of service quality, customer satisfaction with service, and organizational reputation in the context of educational services. The conceptual framework for testing the relationship between the three constructs was developed and tested...

The paper's main aim is to analyze five constructs of organizational culture, AI-supported leadership, AI-supported appropriate training of employees, teams' effective performance, and employee engagement, and their relationship through the prism of artificial intelligence on a sample of large...

The main goal of our research is to explore the role of culture for improving the dynamics of an enterprise. Our basic proposition is that the culture of an enterprise importantly impact enterprise’s propensity toward dynamics. The presented research cognitions show that enterprises with the...

Since science recognizes the fact that an enterprise passes through different life cycle stages, and that life cycle stages differ in terms of management systems, formal structures, control systems, documentation of transactions, and number of procedural hurdles, our main research problem was...