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The role of consumers' attitude towards economic climate in their reaction to "PL-only" assortments : evidence from the United States and Spain
Gázquez-Abad, Juan Carlos; Martínez-López, Francisco J. - In: Journal of retailing and consumer services 34 (2017), pp. 340-348
Persistent link: https://www.econbiz.de/10011629448
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Influence of PL equity on store loyalty : a comparative analysis between Spain and the U.S.
Ruiz-Real, José Luis; Gázquez-Abad, Juan Carlos; … - In: Advances in National Brand and Private Label Marketing …, (pp. 151-157). 2018
Persistent link: https://www.econbiz.de/10013277505
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The effect of shelf layout on satisfaction and perceived assortment size : an empirical assessment
Pizzi, Gabriele; Scarpi, Daniele - In: Journal of retailing and consumer services 28 (2016), pp. 67-77
Persistent link: https://www.econbiz.de/10011434070
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Cross-buying after product failure recovery? : depends on how you feel about it
Umashankar, Nita; Srinivasan, Raji; Parker, Jeffrey R. - In: Journal of marketing theory and practice 24 (2016) 1, pp. 1-22
Persistent link: https://www.econbiz.de/10011450442
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The evolving role of hit and niche products in brick-and-mortar retail category assortment planning : a large-scale empirical investigation of U.S. consumer packaged goods
Hoskins, Jake D. - In: Journal of retailing and consumer services 57 (2020), pp. 1-12
Persistent link: https://www.econbiz.de/10012305417
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The positive effect of assortment size on purchase likelihood : the moderating influence of decision order
Gao, Leilei; Simonson, Itamar - In: Journal of consumer psychology : JCP : the official … 26 (2016) 4, pp. 542-549
Persistent link: https://www.econbiz.de/10011597878
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Documenting the link bBetween poor food access and less healthy product assortment across the U.S.
Chenarides, Lauren; Jaenicke, Edward C. - In: Applied economic perspectives and policy 41 (2019) 3, pp. 434-474
Persistent link: https://www.econbiz.de/10012059648
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Capacitated assortment and price optimization under the multilevel nested logit model
Chen, Rui; Jiang, Hai - In: Operations research letters 47 (2019) 1, pp. 30-35
Persistent link: https://www.econbiz.de/10011991329
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Effect of e-retail product category on performance
Vazquez, Erik Ernesto - In: Predicting trends and building strategies for consumer …, (pp. 152-168). 2019
Persistent link: https://www.econbiz.de/10012023230
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Purchasing for someone else in a B-to-B context : joint effects of choice overload and accountability
Schaffrath, Kathrin; Wentzel, Daniel; Erkin, Aras - In: Journal of business-to-business marketing 25 (2018) 1, pp. 11-29
Persistent link: https://www.econbiz.de/10011847813