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Hardly anybody outside a company knows its products and processes better than its suppliers. Research confirms that intensive integration of suppliers in the value creation process positively influences the success of the company, particularly in highly competitive industries. This is a result...
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This edited collection explores how digitalization is changing the management of innovation, and the subsequent implications for the next phases in its development. The authors identify and examine relevant phenomena which are related to the ongoing digital breakthrough in the context of...
Persistent link: https://www.econbiz.de/10012396459
This edited volume explores how the rapid development of business model innovation changes innovation management at an international level. It discusses the next phases in its development, and the impact that this could have on the field. The authors identify and examine recent trends which have...
Persistent link: https://www.econbiz.de/10012396615
Interfaces Between Digital Technologies and Entrepreneurship -- Digital Entrepreneurship and Value Beyond - Why to Not Purely Play Online -- The Role of Innovation and IP in AI-based Business Models -- Digital Absorptive Capacity in Blockchain Start-ups -- Entrepreneurship in a New Digital...
Persistent link: https://www.econbiz.de/10012398790
This edited volume brings together academics from both innovation and marketing fields to explore the additional value for companies that can be generated with the innovations in marketing and the marketing of innovations. If ideas need to reach the marketplace, then marketing strategies,...
Persistent link: https://www.econbiz.de/10012402077
Cover; Half Title; Series; Title; Copyright; Contents; List of figures; List of tables; List of contributors; Part I Introduction to innovation and innovation management; 1 Innovation and innovation management; 2 Deliberate and spontaneous: the impact of cognitive disinhibition on people...
Persistent link: https://www.econbiz.de/10013180955
Alexander Brem presents a comprehensive overview of the theoretical background and recent models in the context of innovation and entrepreneurship. Based on a process-oriented innovation-entrepreneurship framework, the author investigates the integration of market pull and technology push...
Persistent link: https://www.econbiz.de/10013521041