Neue Technologie benötigt kein neues Marketing. Auch online bedarf es stringenter Methode und Disziplin, um das Branding zu vertiefen. Der bekannte Marketing-Guru und Erfolgsautor Sergio Zyman und sein Co-Autor Scott Miller zeigen, dass die Zeit des Massen-Marketing vorbei ist. Es gilt, Kunden...

Purpose Emerging-market multinational companies (EMNCs) utilize cross-border merger and acquisitions (M&As) to acquire strategic assets that compensate for their resource deficiencies. Therefore, developed markets have become important destinations for EMNCs. Institutional distance constitutes a...

Bank supervisors utilize early warning signals to predict which banks are likely to become distressed. Previous research has found that market discipline signals do not significantly improve out-of-sample forecasts relative to accounting-based signals. Most of that evidence, however, comes from...

The LIBOR–OIS spread is a closely monitored indicator of the financial health of economy. Previous research has used this spread to identify and anticipate abrupt changes in financial markets. Taylor and Williams (2009) refer to the drastic increase in the US LIBOR–OIS spread on August 7th,...

Researchers have shown that capital constrained firms make better acquisition decisions. However, the literature on bank mergers and acquisitions is silent on this issue. We investigate whether banks constrained by capital requirements make better acquisition decisions than non-constrained...