Supply chain design is becoming a core competency, and the enterprise resource planning (ERP) system is expected to be an integral component of supply chain management (SCM). Installing an ERP system is, however, expensive and risky. IT managers must decide how to use their limited resources and...

Marketing the products of other companies within an individual company intranet can benefit both employees and the company itself. This study examines the dimensions of satisfaction with a business‐to‐employees (B2E) benefit system and the linkages between satisfaction and organizational...

Purpose – Drawing on a network perspective on enterprise agility, the purpose of this paper is to explore whether firms with superior network structure not only may be better able to generate direct effect on firm performance, but whether a superior network structure may also help firms to...

This study investigates the trends followed by MVNOs (Mobile Virtual Network Operators) in the last three years and analyzes the strategies that can contribute to the success of Taiwan's telecommunications industry and marketing. We apply the method and concept of PATTERN (Planning Assistance...

This paper uses simple structural equation modelling to investigate relationships between service quality, airline image, customer value and behavioural intentions for passengers to fly on low cost carriers. In particular it focuses on flier’s expectations of the types of services that...