Research Funding Organisations (RFOs) in the public sector are intermediaries between the state and academic research. Principal-agent theory has been used to illuminate the relations between RFOs and state institutions. This paper explores the extension of principal-agent concepts to the study...

Four science policy issues are discussed — intervention, interaction, interdisciplinarity, and international co-operation — in relation to how they affect the processes of making science policy, and have been shaped by them. The principal-agent model introduces to science policy the...

This postscript is a reflection on the wider implications of this discussion of interactive social science. What lessons have been learned about new knowledge, legitimacy, theory, relevance, power and evaluation? What new questions have arisen? Re-invigorated by debate about interactive...

The papers in this special issue examine the content and practice of interactive social science and its developing institutional context. Although the contemporary environment of academic research and funding is relevant, the papers engage with themes which have preoccupied social scientists for...

Robin Wensley explores all the basic analytical approaches required to inform a sound analytical approach to practical issues in the management of human organisations. Readers will gain crucial insight into the link between managerial theory and the key practical features of managerial...

The underlying managerial rationale for segmenting markets is well established, with the marketing literature citing a range of benefits for businesses adopting a segmentation approach. Yet organisations frequently encounter difficulties in implementing segmentation principles. Even in the...

Much of the discussion about the relationship between marketing academe and practice assumes that there is a wide, and indeed sometimes widening, gap between these two domains which is itself fraught with problems. In marketing, as in the wider field of management, this leads to prescriptions...

The basic assumptions underlying the marketing approach, both in terms of theory and practice, are considered. Particular emphasis is placed on two issues: the degree to which the specific market transaction is user or supplier specified and the degree to which the user is regarded as active or...

Purpose – Describing marketing practices is fundamental to understanding both the scope of marketing practice and the actual value it adds to the organization. This paper aims to clarify the reach of marketing practice and the nature of activities that marketers carry out....