Consumers exhibit diversified shopping value in a highly competitive retail environment, which entails investigating multiple dimensions of consumer shopping value orientation that are important in determining an appropriate retail approach. To capture diverse aspects of consumer shopping value...

Retailers and companies increasingly employ corporate social responsibility (CSR) as a global management strategy. They are motivated to act in a socially responsive manner to their global customers not only to fulfill their ethical obligations as a social entity but also due to the marketing...

Let A1, A2, ..., Am and B1, B2, ..., Bn be two sequences of events on the same probability space. Let Xm and Yn, respectively, be the numbers of those Ai and Bj which occur. Improved upper bounds and lower bounds of yl,l = P(Xm(A)[greater-or-equal, slanted] 1, Yn(B) [greater-or-equal, slanted]...

Purpose This paper aims to examine, building upon affect balance theory, whether the two modes of luxury consumption, conspicuous consumption (CC) and style consumption (SC), trigger consumers’ mixed emotions of pleasure and guilt and whether the mixed emotions interactively as well as...

Purpose: The purpose of this paper is to examine whether visitors’ seeking and escaping motivations influence the cognitive evaluation of a non-traditional festival in Saudi Arabia, which in turn leads to the sense of joy and subsequent word-of-mouth publicity. In Saudi Arabia, leisure and...