Similar Search Results

King, Jesse; Madrigal, Robert - In: Journal of sport management : the official journal of … 32 (2018) 5, pp. 464-472

Persistent link: https://www.econbiz.de/10011934515

Xu, Ziyuan; Cao, Yuanyuan; Matsuoka, Hirotaka - In: Asia Pacific journal of marketing and logistics 36 (2024) 8, pp. 1801-1820

Persistent link: https://www.econbiz.de/10015210700

Do, Hyunji; Ko, Eunju; Woodside, Arch G. - In: International journal of advertising : the quarterly … 34 (2015) 4, pp. 658-677

Persistent link: https://www.econbiz.de/10011547697

aissa, Sid Ahmed Hadj; Matar, Ali - In: Business and Economic Research : BER 6 (2016) 1, pp. 363-380

Persistent link: https://www.econbiz.de/10011494887

Papadimitriou, Dimitra; Kaplanidou, Kyriaki Kiki; … - In: The journal of business & industrial marketing 31 (2016) 2, pp. 247-259

Persistent link: https://www.econbiz.de/10011486530

Wang, Michael Chih-Hung - In: International journal of sports marketing & sponsorship 18 (2017) 2, pp. 196-211

Persistent link: https://www.econbiz.de/10011709619

Vance, Lenny; Raciti, Maria; Lawley, Meredith - In: Services marketing quarterly 44 (2023) 1, pp. 103-120

Persistent link: https://www.econbiz.de/10013546193

Moharana, Tapas Ranjan; Bhattacharjee, Debashree Roy; … - In: Psychology & marketing 40 (2023) 6, pp. 1211-1236

Persistent link: https://www.econbiz.de/10014291839

Grohs, Reinhard - In: International journal of advertising : the quarterly … 35 (2016) 3, pp. 391-420

Persistent link: https://www.econbiz.de/10011567052

Henderson, Conor M.; Mazodier, Marc; Sundar, Aparna - In: Journal of marketing 83 (2019) 3, pp. 50-71

Persistent link: https://www.econbiz.de/10012175992