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Zaki, Mohamed (ed.) - 2025

"This prescient Handbook adopts an overarching perspective on service experiences in business contexts. Incorporating up-to-date research and empirical case studies, chapters focus on customer experience design, innovation and management in the digital era. The Handbook of Service Experience...

Persistent link: https://www.econbiz.de/10015398201

Economics uncut : a complete guide to life, death and misadventure

Bowmaker, Simon W. (contributor) - 2005

This highly innovative and intriguing book applies principles of microeconomics to unusual settings to inspire students, teachers and scholars alike in the 'dismal science'. Leading experts show how economics reaches into the strangest of places and throws light onto the occasionally dark side...

Persistent link: https://www.econbiz.de/10011851289

The economics of gambling and national lotteries

Vaughan Williams, Leighton - 2012

In recent years there has been a substantial global increase in interest in the study of gambling. To some extent this … strategy as well as the ideal structure of gambling taxes and devising optimal responses to environmental changes, such as the … growth of online gambling. This volume, by bringing together the work of leading scholars, will cover the spectrum of such …

Persistent link: https://www.econbiz.de/10011852213

Elgar encyclopedia of healthcare management

Lega, Federico (ed.) - 2023

"Management practices within the healthcare sector are shaped by a multitude of professional, social, political and technical factors. This Elgar Encyclopedia of Healthcare Management provides insights and definitions on essential themes that clarify complexity and specificity of leading within...

Persistent link: https://www.econbiz.de/10014372525

International handbook on economic regulation

Parker, David (contributor); Crew, Michael A. (contributor) - 2006

Michael Crew and David Parker have compiled a comprehensive, up-to-date and detailed analytical work on leading research issues in the economics of regulation. With contributions from international specialists in economic regulation, the Handbook provides a comprehensive discussion of major...

Persistent link: https://www.econbiz.de/10011851346

Progress in the competitive agenda in the postal and delivery sector

Crew, Michael A. (contributor); … - 2009

Regulation continues to be an important issue in the postal and delivery sector of the global economy. This latest volume of the series covers progress made in the competitive agenda in the industry. It is global in scope and addresses topics of great importance to scholars and practitioners of...

Persistent link: https://www.econbiz.de/10011851656

A research agenda for brand management in a new era of consumerism

King, Ceridwyn (ed.); Murillo, Enrique (ed.) - 2023

"Elgar Research Agendas outline the future of research in a given area. Leading scholars are given the space to explore their subject in provocative ways, and map out the potential directions of travel. They are relevant but also visionary. Tracking the seismic shifts in consumerism over time,...

Persistent link: https://www.econbiz.de/10014372517

Handbook of service marketing research

Rust, Roland T. (contributor) - 2014

'This is an essential resource for managers and scholars interested in services marketing. It covers the topic comprehensively and in novel ways. All the luminaries in the field are represented. Buy this book and you will be up to date on the field.' - Valarie Zeithaml, UNC Kenan-Flagler...

Persistent link: https://www.econbiz.de/10011850696

Collaborating with customers to innovate : conceiving and marketing products in the networking age

Prandelli, Emanuela - 2008

The book enriches an important debate in management and in academia on the new product development process. It encompasses marketing approaches and is sharply focused on the opportunities that digital technologies have created for involving customers in collaborative innovation, and actionable...

Persistent link: https://www.econbiz.de/10011851842

Services in sport management

Glebova, Ekaterina - 2024

"Services in Sport Management is a scholarly examination of the multifaceted intricacies of the sports industry. Encompassing core aspects such as event planning, facility management, marketing, and athlete representation, the book rigorously analyzes the dynamic landscape of sports management...

Persistent link: https://www.econbiz.de/10014635736