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“Fuzzy front end” practices in innovating Japanese companies

Herstatt, Cornelius; Verworn, Birgit; Stockstrom, Christoph - Institut für Technologie- und Innovationsmanagement … - 2004

In this paper, we report on the results of a large-scale study about typical front-end-related innovation practices in …

Persistent link: https://www.econbiz.de/10005867113

A causal model of the impact of the “fuzzy front end” on thesuccess of new product development

Herstatt, Cornelius; Verworn, Birgit - Institut für Technologie- und Innovationsmanagement … - 2000

In a study of New Product Development (NPD) projects, the fuzzy front end ofinnovation is explored. The New Product Development process is a multistageprocess. Therefore, the study examines two sorts of impact that the fuzzy front endhas on the success of New Product Development: a direct impact...

Persistent link: https://www.econbiz.de/10005867115

THE “FUZZY FRONT END” OF PRODUCT DEVELOPMENT: AN EXPLORATORY STUDY

Verworn, Birgit - Institut für Technologie- und Innovationsmanagement … - 2002

The aim of this paper is to describe front-end activities in practice and get first hints for effects of the front end on project outcome and the meaning of contextual factors.The results of an exploratory study of fourteen product development projects are contrary to the wide-spread opinion...

Persistent link: https://www.econbiz.de/10005867151

Approaches to the "Fuzzy Front End"of Innovation

Verworn, Birgit; Herstatt, Cornelius - Institut für Technologie- und Innovationsmanagement … - 1999

, and managers often indicate the front end as being one of the greatest weaknesses in product innovation. Therefore, it is … surprising that only little research has treated the so called "fuzzy front end" of innovation. In this paper we discuss if …

Persistent link: https://www.econbiz.de/10005867377