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Kerin, Roger A.
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Harvey, Michael G.
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Rothe, James T.
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Business Horizons
Marketing Science
5
Journal of consumer research : JCR ; an interdisciplinary bimonthly
4
Journal of marketing
4
International journal of pharmaceutical and healthcare marketing : IJPHM
3
Journal of Business Research
3
Journal of business research : JBR
3
Journal of retailing
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
3
McGraw-Hill/Irwin series in marketing
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Business horizons
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Journal of Indian business research
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Journal of the Academy of Marketing Science
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Psychology & marketing
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Always learning
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Brand management ; Vol. 1
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California management review
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Handbook of marketing strategy
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International Journal of Pharmaceutical and Healthcare Marketing
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International Marketing Review
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of Consumer Marketing
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Journal of Consumer Research
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Journal of global marketing
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Journal of marketing research : JMR
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Journal of strategic marketing
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Management Science
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Marketing Center working paper
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Marketing knowledge series
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McGraw-Hill Irwin series in marketing
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Patronage behavior and retail management
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Review of industrial organization : RIO
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Cannibalism and new product development
Kerin, Roger A.
;
Harvey, Michael G.
;
Rothe, James T.
- In:
Business Horizons
21
(
1978
)
5
,
pp. 25-31
Persistent link: https://www.econbiz.de/10005438791
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2
Where they come from: CEOs in 1952 and 1980
Kerin, Roger A.
- In:
Business Horizons
24
(
1981
)
6
,
pp. 66-69
Persistent link: https://www.econbiz.de/10005333377
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