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Strategies for creating value through individual and collective customer experiences
Heinonen, Kristina
;
Campbell, Colin L.
;
Ferguson, Sarah Lord
- In:
Business horizons
62
(
2019
)
1
,
pp. 95-104
Persistent link: https://www.econbiz.de/10011995670
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Crafting customer insight : what we can learn from the revival of the vinyl record
Schauman, Sebastian
;
Heinonen, Kristina
;
Holmlund, Maria
- In:
Business horizons
64
(
2021
)
2
,
pp. 261-271
Persistent link: https://www.econbiz.de/10012494589
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