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~isPartOf:"Electronic commerce research"
~isPartOf:"Pervasive advertising"
~subject:"Internet marketing"
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Electronic commerce research
Pervasive advertising
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
8
International journal of internet marketing and advertising : IJIMA
5
Journal of business research : JBR
5
Information systems research : ISR
4
International journal of advertising : the quarterly review of marketing communications
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Handbook of research on effective advertising strategies in the social media age
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International journal of e-business research : an official publication of the Information Resources Management Association
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Internet policy review : journal on internet regulation
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Journal of consumer marketing
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Journal of consumer policy : consumer issues in law, economics and behavioural sciences
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Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
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Journal of internet commerce
2
Journal of marketing management : MM
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Management science : journal of the Institute for Operations Research and the Management Sciences
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Online Targeting und Controlling : Grundlagen - Anwendungsfelder - Praxisbeispiele
2
Review of industrial organization : RIO
2
Simon Business School working paper
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The journal of consumer marketing
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Adoption of innovation : balancing internal and external stakeholders in the marketing of innovation
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Applied economics letters
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Breaking new ground in theory and practice
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CEMMAP working papers / Centre for Microdata Methods and Practice
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Target advertising on the handset : privacy and security challenges
Haddadi, Hamed
;
Hui, Pan
;
Henderson, Tristan
;
Brown, Ian
- In:
Pervasive advertising
,
(pp. 119-137)
.
2011
Persistent link: https://www.econbiz.de/10009348763
Saved in:
2
A standard for digital signage privacy
Geiger, Harley Lorenz
- In:
Pervasive advertising
,
(pp. 103-117)
.
2011
Persistent link: https://www.econbiz.de/10009348769
Saved in:
3
Factors affecting privacy dislosure on social network sites : an integrated model
Xu, Feng
;
Michael, Katina
;
Chen, Xi
- In:
Electronic commerce research
13
(
2013
)
2
,
pp. 151-168
Persistent link: https://www.econbiz.de/10009749964
Saved in:
4
Towards privacy-preserving digital marketing : an integrated framework for user modeling using deep learning on a data monetization platform
Han, Qiwei
;
Lucas, Carolina
;
Aguiar, Emila
;
Macedo, …
- In:
Electronic commerce research
23
(
2023
)
3
,
pp. 1701-1730
Persistent link: https://www.econbiz.de/10014383115
Saved in:
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