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~isPartOf:"Entrepreneurship, theory and practice : ET & P"
~isPartOf:"Long range planning : LRP ; international journal of strategic management"
~isPartOf:"The PDMA handbook of new product development"
~isPartOf:"The journal of supply chain management : a global review of purchasing and supply"
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Innovation
4
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Entrepreneurship, theory and practice : ET & P
Long range planning : LRP ; international journal of strategic management
The PDMA handbook of new product development
The journal of supply chain management : a global review of purchasing and supply
The journal of product innovation management : an internat. publication of the Product Development & Management Association
46
The journal of product innovation management : an international publication of the Product Development & Management Association
14
Report / Marketing Science Institute
5
Industrial marketing management : the international journal for industrial and high-tech firms
4
Marketing Letters
3
R & D management
3
Creativity and innovation management
2
Encyclopedia of technology and innovation management
2
International journal of business innovation and research
2
International journal of technology marketing : IJTMkt
2
Journal of Product & Brand Management
2
Journal of the Academy of Marketing Science
2
Marketing Science
2
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2
Report / Marketing Science Institute / Marketing Science Institute
2
The journal of business & industrial marketing
2
AMS review : official publication of the Academy of Marketing Science
1
European Journal of Marketing
1
Handbook of business-to-business marketing
1
Harvard-Business-Manager : das Wissen der Besten
1
How to guides
1
IEEE transactions on engineering management : EM
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of Advertising Research
1
Journal of Product Innovation Management
1
Journal of advertising research
1
Journal of engineering and technology management : JET-M
1
Journal of marketing research : JMR
1
Management Science
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
New product development and production networks : global industrial experience ; with 85 figures and 29 tables
1
Research technology management
1
Research technology management : RTM
1
Sloan management review
1
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Obtaining customer needs for product development
Griffin, Abbie
- In:
The PDMA handbook of new product development
,
(pp. 211-227)
.
2005
Persistent link: https://www.econbiz.de/10003831470
Saved in:
2
Obtaining customer needs for product development
Griffin, Abbie
- In:
The PDMA handbook of new product development
,
(pp. 213-230)
.
2013
Persistent link: https://www.econbiz.de/10009710760
Saved in:
3
Towards an adaptive framework of low-end innovation capability : a systematic review and multiple case study analysis
Reinhardt, Ronny
;
Gurtner, Sebastian
;
Griffin, Abbie
- In:
Long range planning : LRP ; international journal of …
51
(
2018
)
5
,
pp. 770-796
Persistent link: https://www.econbiz.de/10011938048
Saved in:
4
Examining the Technical Corporate Entrepreneurs' Motivation: Voices from the Field
Marvel, Matthewr
;
Griffin, Abbie
;
Hebda, John
;
Vojak, Bruce
- In:
Entrepreneurship, theory and practice : ET & P
31
(
2007
)
5
,
pp. 753-768
Persistent link: https://www.econbiz.de/10007763719
Saved in:
5
Firm and Individual Choice Drivers in Make-or-Buy Decisions: A Diminishing Role for Transaction Cost Economics?
McNally, Regina C.
;
Griffin, Abbie
- In:
The journal of supply chain management : a global …
40
(
2004
)
1
,
pp. 4-17
Persistent link: https://www.econbiz.de/10006367049
Saved in:
6
The high-end bias : a decision-maker preference for premium over economy innovations
Reinhardt, Ronny
;
Gurtner, Sebastian
;
Hoskins, Jake D.
; …
- In:
Long range planning : LRP ; international journal of …
57
(
2024
)
1
,
pp. 1-19
Persistent link: https://www.econbiz.de/10014529422
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