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The complex role of complexity : how service providers can mitigate negative effects of perceived service complexity when selling professional services
Mikolon, Sven; Kolberg, Anika; Haumann, Till; Wieseke, Jan - In: Journal of service research : JSR 18 (2015) 4, pp. 513-528
Persistent link: https://www.econbiz.de/10011392292
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Defective co-creation : developing a typology of consumer dysfunction in professional services
Greer, Dominique A. - In: European journal of marketing : EJM 49 (2015) 1/2, pp. 238-261
Persistent link: https://www.econbiz.de/10010519468
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Motivating customers to adhere to expert advice in professional services : a medical service context
Seiders, Kathleen; Flynn, Andrea Godfrey; Berry, Leonard L. - In: Journal of service research : JSR 18 (2015) 1, pp. 39-58
Persistent link: https://www.econbiz.de/10010483440
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International marketing of services and developing countries
Oyewole, Philemon - In: Services marketing quarterly 39 (2018) 2, pp. 79-91
Persistent link: https://www.econbiz.de/10011859499
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Services in the Arab Gulf states
Habib, Ghazi - In: European journal of marketing : EJM 23 (1989) 12, pp. 36-43
Persistent link: https://www.econbiz.de/10001079403
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Contagious effects of customer misbehavior in access-based services
Schaefers, Tobias; Wittkowski, Kristina; Benoit, Sabine; … - In: Journal of service research : JSR 19 (2016) 1, pp. 3-21
Persistent link: https://www.econbiz.de/10011433127
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Exploring front-line employee contributions to service innovation
Karlsson, Jenny; Skålén, Per - In: European journal of marketing : EJM 49 (2015) 9/10, pp. 1346-1365
Persistent link: https://www.econbiz.de/10011409338
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Are moderators of the customer satisfaction-repurchase intention relationship contingent on the service category? : an exploratory investigation
Leisen Pollack, Birgit - In: Services marketing quarterly 36 (2015) 4, pp. 335-351
Persistent link: https://www.econbiz.de/10011398042
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Extending service brands into products versus services : multilevel analyses of key success drivers
Sichtmann, Christina; Schoefer, Klaus; Blut, Markus; … - In: European journal of marketing : EJM 51 (2017) 1, pp. 200-218
Persistent link: https://www.econbiz.de/10011626472
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Service research in health care : positively impacting lives
Danaher, Tracey S.; Gallan, Andrew S. - In: Journal of service research : JSR 19 (2016) 4, pp. 433-437
Persistent link: https://www.econbiz.de/10011606985